Ecommerce - Continuum Digital https://continuumdigital.ca/category/ecommerce/ Your Digital Transformation Partner Mon, 20 May 2024 10:44:59 +0000 en-US hourly 1 Magento eCommerce Store: A One-Stop Business solution To Flourish In The Automotive Industry https://continuumdigital.ca/magento-ecommerce-store-a-one-stop-business-solution-to-flourish-in-the-automotive-industry/#utm_source=rss&utm_medium=rss&utm_campaign=magento-ecommerce-store-a-one-stop-business-solution-to-flourish-in-the-automotive-industry Thu, 30 Mar 2023 17:13:50 +0000 https://continuumdigital.ca/?p=17025 {“main-title”:{“component”:”hc_title”,”id”:”main-title”,”subtitle”:””,”title_content”:{“component”:”hc_title_image”,”id”:”title-image”,”image”:”https://continuumdigital.ca/wp-content/uploads/2023/03/magento-ecommerce-store-for-automotive-industry-toronto.webp|687|1920|18910″,”full_screen”:false,”full_screen_height”:””,”parallax”:false,”bleed”:””,”ken_burn”:””,”overlay”:”transparent-dark”,”breadcrumbs”:true,”white”:true},”title”:”Magento eCommerce Store: A One-Stop Business solution To Flourish In The Automotive Industry”},”section_5ZtkF”:{“component”:”hc_section”,”id”:”section_5ZtkF”,”section_width”:””,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”vertical_row”:””,”box_middle”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”section_content”:[{“component”:”hc_column”,”id”:”column_vtfQF”,”column_width”:”col-md-12″,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”main_content”:[{“component”:”hc_wp_editor”,”id”:”Xhugf”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:”Trying to achieve exponential eCommerce growth while making online business simpler? Magento is the way to go! Let’s understand all the important bits about Magento and why it is the best technological platform for building your eCommerce store to boost your position in […]

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{“main-title”:{“component”:”hc_title”,”id”:”main-title”,”subtitle”:””,”title_content”:{“component”:”hc_title_image”,”id”:”title-image”,”image”:”https://continuumdigital.ca/wp-content/uploads/2023/03/magento-ecommerce-store-for-automotive-industry-toronto.webp|687|1920|18910″,”full_screen”:false,”full_screen_height”:””,”parallax”:false,”bleed”:””,”ken_burn”:””,”overlay”:”transparent-dark”,”breadcrumbs”:true,”white”:true},”title”:”Magento eCommerce Store: A One-Stop Business solution To Flourish In The Automotive Industry”},”section_5ZtkF”:{“component”:”hc_section”,”id”:”section_5ZtkF”,”section_width”:””,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”vertical_row”:””,”box_middle”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”section_content”:[{“component”:”hc_column”,”id”:”column_vtfQF”,”column_width”:”col-md-12″,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”main_content”:[{“component”:”hc_wp_editor”,”id”:”Xhugf”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:”Trying to achieve exponential eCommerce growth while making online business simpler? Magento is the way to go! Let’s understand all the important bits about Magento and why it is the best technological platform for building your eCommerce store to boost your position in the Automotive Industry. Trust us, Magento is a choice you won’t regret making!\n\nFirst, let’s look at the Challenges that one faces in the Automotive Market.\n\nThe automotive industry comes with its share of problems. Some of them are:\n

    \n \t

  • Marketing issues.
  • \n \t

  • Order processing issues.
  • \n \t

  • Problems in receiving payments
  • \n \t

  • Shipping products, etc.
  • \n

\nTo overcome these challenges and meet customers’ expectations by facilitating the sale and purchase of auto parts and vehicles online, auto parts businesses should seek extremely reliable and robust automotive eCommerce software’s, following are some benefits of working with one.\n

Benefits of an Exceptional ECommerce Solution

\n

    \n \t

  • Product Data is structured to fit a format.
  • \n \t

  • Integration of the physical/offline store
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  • Strengthening of Brand image.
  • \n \t

  • Optimization of SEO with product description on landing pages.
  • \n \t

  • Product Bundling.
  • \n \t

  • Advanced Filter options: by model kind, manufacturing year, etc.
  • \n \t

  • Responsive and user-friendly web design.
  • \n \t

  • Dynamic Pricing practices for a futuristic business model.
  • \n \t

  • Use of Artificial Intelligence to the company’s aid.
  • \n \t

  • Inventory management.
  • \n \t

  • Tracking and Order Management.
  • \n

\nSince businesses have nothing but to gain from lucrative eCommerce solutions, let’s look at Magento which seems to be one of the pioneer solutions for all eCommerce needs.\n

What is Magento?

\nMagento is a technological platform, amongst the most preferred ones today; it is an essential tool for building B2B and B2C eCommerce stores. The Magento platform offers certain unique & outstanding capabilities for store owners that helps accelerate online sales.\n\nNot only does Magento ensure your eCommerce success, but it also creates an all-around web and digital experience for your automotive eCommerce website store adding to your business tenfold. Magento is your first step towards creating a successful online shop, loaded with excellent features and functionalities; it offers countless options for web developers to build an online store that network on a global level.\n\nIts visually appealing interface, feature-laden functionalities, fully customized and responsive confluence, and search engine-friendly website structure make it the best tool in the automotive Bizz!\n

Perks of Using Magento: Exceptional Automotive eCommerce Features

\nWith Continuum, you use Magento for an inclusive customer experience, it is a highly flexible, robust, scalable, and rich-featured platform equipped with a user-friendly shopping cart, and VIN-based search, to help you run your automotive business at a higher rate. We blend the right features to make your online business much simpler, faster, and smarter. Based on our expert research, here are some of the outstanding features that will help your business with building brand loyalty and better customer engagement.\n

#1. Magento Multi-store Functionality

\nECommerce websites that integrate into Omni-Channels for retailing allow the Admin to sell automotive products at different channels while managing it from a single dashboard.\n\nA gamut of storefronts that Magento brings you:\n\nThe Website Or Online Store\nHelps build a responsive website with advanced features that perform well on all devices.\n\nPhysical/ Offline Store\nHelps create systems so that inventory can be automatically updated when a sale is made from an online store or offline store.\n\nOnline Marketplaces\nShowcase your company products to a large audience by listing your products on high-traffic, popular marketplaces like Amazon and eBay.\n\nSocial Media\nThe haven to modern shoppers, social media platforms like Facebook, Pinterest, Instagram, etc are the new big thing and customers in plenitude buy their goods and services from these.\n

#2. An integrated email marketing system

\nThe emails or notifications that welcome new users, the cold emails to re-engage the existing ones and follow-up emails with cart abandonment messages can be easily done by the marketing automation system that a platform like Magento serves.\n

#3. Smooth exchange of information

\nAn automotive eCommerce solution enables the smooth exchange of information including inventory, client, product quantity, orders, payments, shipping information, and many more. Automating this information can be done in real-time via ERP integration with the online store. This way, both the buyer and seller can easily access the required information which builds trust and transparency.\n

#4. Improved Order Processing

\nBuying automobiles is a task since it is a higher-risk investment. A well-organized automotive web store with advanced filter options helps customers in browsing different products and selecting the products that best fit their requirements and budget. An effective automotive eCommerce solution like Magento leaves no scope for error, regardless of the traffic of orders or their quantity.\n

#5. Easy Product Navigation

\nFinding out just the right auto parts is key to most customers. Searching for specific auto parts in a store filled with Lakhs of products can be daunting, with an automotive eCommerce store, it is easy to apply multiple filters and narrow down the search and find the exact product with fewer efforts and more gain.\n

#6. Easier Marketing- Product Recommendations

\nImplementing marketing strategies for automotive businesses requires an accurate prediction of customers’ requirements. Features like ‘Product Recommendations’ allows the customers to view other related products, as soon as they click on some product. With excellent eCommerce solutions like Magento, it’s easy to cross-sell and up-sell products and boost sales.\n

#7. Seamless Shopping Experience

\nThe records like order details, shipping addresses, payment receipts, warranty and guarantee cards, and product certifications are easily manageable through an automated automotive eCommerce solution like Magento that can easily handle the management of these records with zero error.\n\nMagento, with all its robust web development tools, offers highly secured payment gateways like Braintree and many more. These secured payment platforms help in minimizing cart abandonment and reflect an increase in sales.\n

 #8. Cost-effective Marketing

\nDigital marketing of automobile industry products is an efficient approach both monetarily and based on the lack of time consumption and an ideal way to drive automotive sales. After creating an optimized Landing page for the company website our specialists focus on reducing your IT overheads and improvise the business process to reduce manual intervention to the minimum.\n\nWith all the above benefits that Magento brings, We at Continuum make sure that we work not just as your technology partners, but as partners who bring you solutions to optimize your business flow and help you achieve higher conversion rates with maximum cost savings.\n

One-Stop Shop for All Your Magento Ecommerce Development Needs

\nCreating a strong online storefront with the latest updates can lead to immense progress in demand and traffic coming your way. Augment your eCommerce website with end-to-end digital commerce services and solutions at Continuum Digital. We offer full-scale re-platforming, site upgrades, integrations to maintenance and support, and everything that could possibly need an upgrade for your success.\n\nOur eCommerce services are tailor-made to drive profitable results for maximum benefits to your organization. Build your online store with the careful precision of our domain experts at the best Magento Development company in Toronto.\n\nCreate an all-around web and digital experience for your automotive eCommerce website store business with Magento by initiating a discussion with us today! And let our Magento experts fulfill all your eCommerce requirements so that you stay updated with all the latest innovations leading you towards a triumphant eCommerce implementation.”},{“component”:”hc_pt_post_informations”,”id”:”XFmEL”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”post_type_slug”:””,”position”:”left”,”date”:true,”categories”:true,”author”:true,”share”:false}]}],”section_settings”:””},”scripts”:{},”css”:{},”css_page”:””,”template_setting”:{“settings”:{“id”:”settings”}},”template_setting_top”:{},”page_setting”:{“settings”:[“lock-mode-off”]},”post_type_setting”:{“settings”:{“image”:”https://continuumdigital.ca/wp-content/uploads/2023/08/magento-ecommerce-for-automotive.webp|214|363|18128″,”excerpt”:””,”extra_1″:””,”extra_2″:””,”icon”:{“icon”:””,”icon_style”:””,”icon_image”:””}}}}

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Ecommerce Trends in 2023 and Beyond https://continuumdigital.ca/ecommerce-trends-in-2023-and-beyond/#utm_source=rss&utm_medium=rss&utm_campaign=ecommerce-trends-in-2023-and-beyond Fri, 16 Sep 2022 16:01:37 +0000 https://continuumsoft.ca/?p=16605 {“main-title”:{“component”:”hc_title”,”id”:”main-title”,”subtitle”:””,”title_content”:{“component”:”hc_title_image”,”id”:”title-image”,”image”:”https://continuumdigital.ca/wp-content/uploads/2022/09/ecommerce-trends-2023.png|687|1920|16617″,”full_screen”:false,”full_screen_height”:””,”parallax”:false,”bleed”:””,”ken_burn”:””,”overlay”:””,”breadcrumbs”:false,”white”:true},”title”:”Ecommerce Trends in 2023 and Beyond”},”section_5ZtkF”:{“component”:”hc_section”,”id”:”section_5ZtkF”,”section_width”:””,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”vertical_row”:””,”box_middle”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”section_content”:[{“component”:”hc_column”,”id”:”column_vtfQF”,”column_width”:”col-md-12″,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”main_content”:[{“component”:”hc_wp_editor”,”id”:”Xhugf”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:”In order to remain ahead of the competition and be successful in your ecommerce business, you need to be in the know about the latest trends so you can take advantage of them. Staying up-to-date enables you to remain agile, adapt, and evolve without getting left behind.\n\nIf you’re wondering what […]

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{“main-title”:{“component”:”hc_title”,”id”:”main-title”,”subtitle”:””,”title_content”:{“component”:”hc_title_image”,”id”:”title-image”,”image”:”https://continuumdigital.ca/wp-content/uploads/2022/09/ecommerce-trends-2023.png|687|1920|16617″,”full_screen”:false,”full_screen_height”:””,”parallax”:false,”bleed”:””,”ken_burn”:””,”overlay”:””,”breadcrumbs”:false,”white”:true},”title”:”Ecommerce Trends in 2023 and Beyond”},”section_5ZtkF”:{“component”:”hc_section”,”id”:”section_5ZtkF”,”section_width”:””,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”vertical_row”:””,”box_middle”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”section_content”:[{“component”:”hc_column”,”id”:”column_vtfQF”,”column_width”:”col-md-12″,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”main_content”:[{“component”:”hc_wp_editor”,”id”:”Xhugf”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:”In order to remain ahead of the competition and be successful in your ecommerce business, you need to be in the know about the latest trends so you can take advantage of them. Staying up-to-date enables you to remain agile, adapt, and evolve without getting left behind.\n\nIf you’re wondering what the ecommerce trends will look like for 2023 and beyond, read on. In this article, we’ll tell you all about both existing and emerging trends that will shape the industry over the next few years.\n\nBy knowing what’s coming m, you can strategize properly and come up with product ideas that are most likely to lead to better returns on investment (ROIs) and profitability.\n

Ecommerce Top Trends To Watch:

\nHere are seven important trends you need to know about:\n

1. Post-Purchase Experience

\nOne of the most critical trends in ecommerce right now is the post-purchase or after-sales experience. Businesses that make customer experience a priority enjoy 4-8% higher revenues than those that don’t. This is clearly a growing concern, since the number of companies trying to improve their customer experience has gone up radically from 36% to 66%.\n\nTo ensure that you’re providing a positive post-purchase experience, you’ll need to implement the following measures:\n

    \n \t

  • Provide a good return policy, and possibly offer free shipping on returns. 
  • \n \t

  • Proactively follow up with customers who have purchased from you to see if they need anything else, or if they have any questions about your product. 
  • \n \t

  • Make sure customers are happy with their purchases. 
  • \n \t

  • Offer a discount or another incentive if they refer friends to your site. 
  • \n

\nThese initiatives make customers feel appreciated while building your brand. If someone has a positive experience with one of your products, they’re more likely to buy from you again in the future.\n

2. Mobile Commerce

\nMobile commerce has been around for a while, but it’s recently grown to such an extent that app and software developers are paying closer attention now. As a result, you can expect to see more new features, such as virtual reality shopping experiences on your phone.\"mobile-commerce\"\n\n you’re selling on Amazon, the good news is that this platform already has a mobile app that makes it easy for customers to complete phone-based purchases.\n\nHowever, if you have your own site, you’ll need to make sure that your site is optimized for mobile use. Here’s a checklist to help you out:\n

    \n \t

  • Make sure all pages are responsive and load quickly, whether on a computer or mobile device.
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  • Use appropriately sized fonts so people can read your content and easily find what they’re looking for.
  • \n \t

  • Make all buttons big enough so they can be conveniently tapped with a finger.
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  • Add adequately sized product photos so people can accurately view and appreciate your products.
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  • Add informative and quality videos where appropriate.
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  • Ensure that your site and its elements automatically and quickly change dimensions, based on the size of the viewer’s screen.
  • \n \t

  • Add links to the mobile version of your Amazon product pages so people can find them easily.
  • \n

\nAs of the second quarter of 2022, 59% of website traffic came from smartphones. Google is responding to this trend by including mobile-friendliness as part of its ranking algorithm. Ensuring that your website is optimized for mobile use is not only convenient for mobile-based users, but also helps you rank higher on Google search engine results pages (SERPs).\n

3. Omnichannel

\nOmnichannel strategies have also been around for a while now, but they only recently became a necessity for businesses that want to stay competitive. Employing this smart strategy means giving your customers multiple channels to accomplish the same tasks or access different functions, like checking out and browsing products.\n\nIf you’re an Amazon retailer, this can mean having a separate website that sells your products, or including external links that lead to your Amazon product pages. It may also entail giving your customers different ways to check on their order status, such as on the site where they ordered their product and by email.\n\nTo effectively deploy an omnichannel strategy, you need to find out where your customers are shopping and browsing, so that you can create an online presence in those domains.\n\nCompanies with omnichannel strategies retain 89% of their customers, whereas companies without one have a much lower 33% retention rate.\n\nThe end goal is to provide as seamless an experience as possible, from browsing to receiving their order. Many companies now provide this type of shopping experience, so businesses that are unable to keep up may be left behind.\n\nA few years ago, Target partnered with Pinterest to increase its online presence and sales. Though the retail giant is primarily known for its brick-and-mortar retail outlets, this enabled people to take a picture with the Pinterest Lens while the Target app presented them with similar items that are available for purchase.\n

4. Live Streaming

\nYou’ve probably heard of live streaming, and may be wondering how it can help you. Live streaming is an excellent way to communicate with your audience and grow your business.\n\nLive streaming is another feature that’s been around for a while now, but it’s becoming even more increasingly popular and accessible with time. You no longer have\n\n\"live-streaming\" \n\nto be an experienced video editor to create your own quality live streams.\n\nYou can connect with your audience in real-time as a live streamer. Doing so creates an intimate connection between viewers and presenters that other forms of media such as text or email can’t match.\n\nBy interacting with viewers on social media platforms like Facebook Live and YouTube Live, you can build your brand, increase monthly sales, and create a loyal following. You can also reach out to people who may not have heard of you before, and get them interested in what you have to offer. In addition, live streaming gives viewers the chance to ask questions and interact with presenters in real time, which makes them feel more involved in the process.\n\nOn a global scale, people spent over 480 billion hours viewing live stream content on their mobile phones in 2020, and the live streaming industry is expected to be worth $330.5 billion by 2030.\n

5. Personalized Experiences

\nPersonalized experiences are the future of ecommerce.\n\nIn a recent survey, 71% of shoppers felt somewhat frustrated or very frustrated by the impersonal nature of modern retail experiences. Additionally, 80% of consumers said they were more likely to purchase from companies that provided a more personalized experience.\n\nPersonalized experiences are important because it’s a key way for retailers to differentiate themselves from competitors and build loyalty with customers.\n\nA stronger connection between brands and customers can lead to increased sales, higher customer satisfaction ratings, and more repeat purchases.\n\nIt’s important to note that personalized experiences don’t have to be expensive. In fact, many of them can even be accomplished on a shoestring budget.  Some of the most effective personalization strategies include:\n

    \n \t

  • Offering customers product recommendations based on their past purchases
  • \n \t

  • Sending emails with an offer for a new product similar to one they recently bought
  • \n \t

  • Customizing checkout pages to provide more relevant information
  • \n \t

  • Creating an email experience that is more personal than traditional generic, mass-market emails. This may include creating a custom image for the email, or including information about the customer’s purchase history.
  • \n

\n

6. Chatbots

\nChatbots are a new trend in ecommerce that’s growing exponentially. More and more ecommerce companies are using bots to improve customer service, integrate with other apps and tools, and provide a new way for customers to interact with products.\n\nChatbots are also providing new ways to sell online. Some of the biggest global brands are using chatbots to reach out directly to consumers and engage them in conversations about their product catalogs.\n\nChatbots can easily help customers find what they’re looking for, answer questions about shipping times or return policies, and even provide information about new products that might interest the consumer.\n\nChatbots are also being used to improve the customer experience. A chatbot can send out automated messages in response to specific scenarios, such as reaching out to a new customer or sending an order confirmation.\n\nThis reduces the amount of time it takes for someone to respond, which can help reduce costs and increase efficiency.\n

7. Voice Search

\nVoice search is quickly becoming the preferred method for searching for online products. This feature allows users to ask questions and get answers from their devices in a natural way, which makes it more enjoyable than typing. It’s also easier to use than most mobile app-based search engines because it doesn’t take up space on your phone or require downloading another app.\n\nVoice search is an important detail for ecommerce, because it allows shoppers to find products that they might not have found otherwise.\n\nFor example, if you’re looking for a pair of running shoes but you don’t know the brand name or model number, voice search can help you find exactly what you’re looking for. You can ask Google Home (or other similar devices) questions like, \”Where can I find Nike running shoes?\” or, \”What color is this shoe?\”\n\nThis can be especially useful for shoppers who don’t know much about the product they’re looking for, but have some idea about their preferred features.\n

 Conclusion

\nThere’s no time like today to get ahead of the competition and offer a superior online retail experience for your customers. As these trends grow and dominate the retail landscape, you’ll be glad that you made the effort now to change and adapt based on customer behavior, ecommerce industry trends, and the latest tech features.\n\nWe hope that our insight into these seven trends will help you not just survive, but thrive, as we approach 2023 and beyond.“},{“component”:”hc_pt_post_informations”,”id”:”yJMZm”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”post_type_slug”:””,”position”:”left”,”date”:true,”categories”:true,”author”:true,”share”:true}]}],”section_settings”:””},”scripts”:{},”css”:{},”css_page”:””,”template_setting”:{“settings”:{“id”:”settings”}},”template_setting_top”:{},”page_setting”:{“settings”:[“lock-mode-off”]},”post_type_setting”:{“settings”:{“image”:”https://continuumdigital.ca/wp-content/uploads/2023/08/ecommerce-trends-to-follow.webp|214|363|18124″,”excerpt”:””,”extra_1″:””,”extra_2″:””,”icon”:{“icon”:””,”icon_style”:””,”icon_image”:””}}}}

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The Most Important Digital Marketing Channels for E-commerce https://continuumdigital.ca/the-most-important-digital-marketing-channels-for-e-commerce/#utm_source=rss&utm_medium=rss&utm_campaign=the-most-important-digital-marketing-channels-for-e-commerce Tue, 06 Sep 2022 16:33:27 +0000 https://continuumsoft.ca/?p=16550 {“main-title”:{“component”:”hc_title”,”id”:”main-title”,”subtitle”:””,”title_content”:{“component”:”hc_title_image”,”id”:”title-image”,”image”:”https://continuumdigital.ca/wp-content/uploads/2022/09/Digital-Marketing-Channels-for-E-commerce.png|687|1920|16551″,”full_screen”:false,”full_screen_height”:””,”parallax”:false,”bleed”:””,”ken_burn”:””,”overlay”:””,”breadcrumbs”:false,”white”:true},”title”:”The Most Important Digital Marketing Channels for E-commerce”},”section_5ZtkF”:{“component”:”hc_section”,”id”:”section_5ZtkF”,”section_width”:””,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”vertical_row”:””,”box_middle”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”section_content”:[{“component”:”hc_column”,”id”:”column_vtfQF”,”column_width”:”col-md-12″,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”main_content”:[{“component”:”hc_wp_editor”,”id”:”Xhugf”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:” \n\nThe marketing world is ever-changing. New technologies give birth to new trends and innovative marketing techniques. To stay on top of the game, keeping up with these trends is imperative. In this day and age, cost-effective digital marketing strategies are the way to go. Especially now, since marketing […]

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{“main-title”:{“component”:”hc_title”,”id”:”main-title”,”subtitle”:””,”title_content”:{“component”:”hc_title_image”,”id”:”title-image”,”image”:”https://continuumdigital.ca/wp-content/uploads/2022/09/Digital-Marketing-Channels-for-E-commerce.png|687|1920|16551″,”full_screen”:false,”full_screen_height”:””,”parallax”:false,”bleed”:””,”ken_burn”:””,”overlay”:””,”breadcrumbs”:false,”white”:true},”title”:”The Most Important Digital Marketing Channels for E-commerce”},”section_5ZtkF”:{“component”:”hc_section”,”id”:”section_5ZtkF”,”section_width”:””,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”vertical_row”:””,”box_middle”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”section_content”:[{“component”:”hc_column”,”id”:”column_vtfQF”,”column_width”:”col-md-12″,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”main_content”:[{“component”:”hc_wp_editor”,”id”:”Xhugf”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:” \n\nThe marketing world is ever-changing. New technologies give birth to new trends and innovative marketing techniques. To stay on top of the game, keeping up with these trends is imperative. In this day and age, cost-effective digital marketing strategies are the way to go. Especially now, since marketing budgets are at an all-time low. According to a survey by Gartner, on average, marketing budgets have fallen from 11% to 6.4%. This means that everyone needs to scale up their digital marketing plan and get creative.\n\nLuckily, for e-commerce businesses, a plethora of marketing channels are available. Unlike your regular brick-and-mortar businesses, e-commerce has the advantage of being a part of the online community. From emails to social media, these companies can utilize every single avenue to maximize their profits. Every platform has a separate purpose and can be used accordingly. For example, if your objective is brand awareness, using social media will do wonders for your company.\n

Importance of Digital Marketing for an E-commerce

\n

    \n \t

  • To Know your Target Audience. Most digital marketing channels allow for cross-communication between you and your audience. This will help you gain valuable insights into your target consumer base and customize your products accordingly. You can also directly reach out to them to answer their queries and solve their problems.
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  • Wider reach. Digital marketing will allow you to reach users from all over the world. International brand awareness and new customer acquisition are more than easy if you employ digital marketing.
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  • Brand Awareness. Online presence is the essence of every single e-commerce business. With digital marketing, you can create the presence you like. Your online presence also determines the number of trust people will have in your brand. Social media campaigns, insightful blog posts, backlinks, etc., increase brand awareness and help you gain new clients.
  • \n \t

  • Better revenues. Increased ROI is one of the many benefits of digital marketing. A wider reach, better lead generation, and more customers are all possible with digital marketing. Besides, this type of marketing is usually cost-effective and works better to build a long-term relationship with your clients.
  • \n

\nThings to Consider Before Picking a Digital Marketing Channel\n

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  • Relevance: Every social media platform comes with its own set of unique features. As an e-commerce brand, you need to pick and choose which feature will help your cause the most. Spreading your wings across all channels will not do you justice. Instead, focus on the most important platforms for your brand, and double down on incorporating them into your marketing plan. For example, if your brand’s USP lies in visually appealing products, Instagram will work better for you than LinkedIn, or videos will work better than written content. Do some trial and error and zero in on your preferred channel.
  • \n \t

  • Budget: While most digital marketing channels are extremely cost-effective, choosing channels that fit your overall marketing budget is always the best move. Budgetary restraints can result in poor marketing decisions. Hence, pick a channel that works well with your budget and utilize its full power. Instead of half-heartedly using Search Engine Marketing, you can explore all the free options Social Media Marketing has to offer.
  • \n \t

  • Target Audience. When choosing your digital marketing channel, the most necessary thing to consider is your target audience. If you cater to GenZ, social media marketing is your best bet. But, if you cater to a somewhat older audience, email marketing or getting organic traffic will further your sales.
  • \n \t

  • Competition. Having a thorough knowledge of what platforms your competitors are using will give you insights into bettering your own digital marketing strategy. Analyze their trends, figure out what works for them, and leverage that information to implement your plan of action. In fact, keeping an eye on your competition’s marketing moves can help you figure out what channel you need to use to stay relevant.
  • \n

\n

Most Important Digital Marketing Channels for E-commerce

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#1. Search Engine Optimization (SEO)

\nOrganic traffic is one of the best marketing hacks. It has been getting extremely tough to generate traffic using online search engines. With the increase in the number of online stores, getting a place on the search results page requires a well-crafted SEO plan of action. 2022 will roll out with a bunch of new SEO trends that will change the entire game. Using them will bolster your digital marketing cause. Specific keywords and phrases can bring you to the top of the Google results page. To get the attention of search engine crawlers, working with quality engaging content and optimized web pages is essential.\n

#2. Search Engine Marketing (SEM)

\nGetting organic traffic is seldom as easy as it may seem. It is a long and winding road. That is where SEM enters the picture. With a little paid advertising, you can reach out to your target audience effortlessly. The top search results on a search engine results page are usually ads. These are what we call pay-per-click ads. Every time a user clicks on these ads, the search engine gets paid a predefined amount. Google AdWords allows competitive businesses to bid for keywords, and the winner gets the top results spot. Using a strategic bidding model and investing in a little ad marketing, you can increase traffic to your webpage. The best part is that when you have enough and desired traffic to your online store, you can stop paying for the ads.\n

#3. Email Marketing

\nThis one is an oldie but a goodie. Email marketing has existed among us even before the popularization of the modern internet. Remember the old pamphlets with newspapers? Email marketing is just that, but a little more sophisticated. And now, with an increase in online traffic, email marketing is getting popular by the minute. In fact, in 2020, HubSpot reported that 80% of marketers experienced an increase in email engagement over the previous year. Apart from sending out offers and discounts, you can send newsletters, reminders, notifications for new products, research articles, etc. All you need for a good email marketing plan are strong subject lines, links to your website, a strong mail body. Providing your customers with something memorable, informative, and creative- all in their inboxes- can help you create a loyal client base. Work with some visual content as well- banners, flyers, etc.\n

#4. Social Media Marketing (SMM)

\nPeople are obsessed with social media and spend hours on end scrolling through their favorite apps. Social media marketing can garner a lot of traffic to your e-commerce website if done properly. These apps are built for engagement and communication- both are amazing customer satisfaction tools. Every platform offers both paid and organic promotional features. It’s easy to go viral with social media and build brand awareness. Among digital marketing channels, Instagram yields the second-highest ROI for marketers. With features like online shops and cross-promotions, Instagram houses unlimited features to get you the desired results.\n

#5. Content Marketing

\nLike social media marketing, content marketing has a far and wide reach. Offering people information and helpful tips always works in your favor. Create insightful content surrounding your products. It costs nothing and offers something of value to your target audience. This will encourage them to purchase from your store. Apart from building a certain brand reputation, you can use this marketing channel to rank on search engines as well. Blogs, videos, research articles, newsletters, interactive webpages, creative landing pages, etc., are all fabulous content marketing strategies that can help you sail through.\n

#6. Referrals

\nDriving traffic to your website is the end goal for any e-commerce business. Any digital marketing specialist will tell you that SEO isn’t the only way to do so. Referrals are quite effective in doing so as well. Whenever a user enters your website using a link, search engines rank it as referral traffic. Backlinks and guest posts are the most common ways of referral marketing. Along with driving traffic to your website, these also play a huge part in building brand awareness. Online reviews and comments on other blogs also work pretty well.\n

#7. Affiliates

\nYou can reach out to potential marketers to have them promote your products. Each sale they make, they get a percent of the profit. Both the parties benefit this way. Sponsored posts on social media or review blogs are perfect examples of affiliate marketing. Per Forbes, affiliates help drive over 15% of e-commerce sales.\n

#8. Engaging Website

\nInteractive and visually appealing websites increase the customer retention rate. Doing so creates a good impression and lets your audience know that you care about your brand. This also makes sure you can grab their attention before they switch over to other sites. A user-friendly website that is easy to navigate will also increase the probability that the users will make a purchase. Make sure you optimize your page to make the loading time faster.\n

#9. Influencer Marketing

\nThis is the latest trend among experienced and novice marketers. In fact, in 2021, the influencer marketing market value was 13.8 billion USD. And that number is only growing! Influencer marketing offers the chance to reach out to a new target audience. It also acts as word-of-mouth marketing with the influencer promoting your products on their platform. It can help increase customer acquisition and brand credibility. Moreover, people trust influencers enough to treat your brand as authentic and dependable.\n

Conclusion- Future of E-commerce Digital Marketing

\nWith more and more technological advancements, newer and smarter trends are setting in for digital marketing. Local SEO is the most imperative thing for an e-commerce digital marketer to focus on. Phrases like “near me” and “where to buy” have seen a rise in recent times, thanks to the global pandemic. Utilizing these to polish your SEO strategies will not only keep you relevant but will also help you increase your sales. Voice search is also touted to be the next big marketing strategy. It has become easier than ever to speak to your phones, and a voice search-friendly website will turn your brand golden. You may also want to keep an eye out for featured snippets, visual search, and online reviews and use them effectively to strengthen your marketing process.\n\nUnleashing your inner creativity is what is going to make your business stand out from the competition in the near future. Having an open mind and the zeal to pursue newer and daunting marketing schemes will put your brand on the map! Like Avinash Kaushik (Digital Marketing, Google) says, “70% of the time we’re going to focus on things that we know that are very core to our business. 20% is where we’re trying to push the boundaries. You get into the known unknowns. And the last 10% is a true crazy experimental stuff. Trying to figure out how to do uncomfortable things that we’re going to fail at more than we will succeed at. But with every success, you build a competitive advantage.””},{“component”:”hc_pt_post_informations”,”id”:”mwRKp”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”post_type_slug”:””,”position”:”left”,”date”:true,”categories”:true,”author”:true,”share”:true}]}],”section_settings”:””},”scripts”:{},”css”:{},”css_page”:””,”template_setting”:{“settings”:{“id”:”settings”}},”template_setting_top”:{},”page_setting”:{“settings”:[“lock-mode-off”]},”post_type_setting”:{“settings”:{“image”:”https://continuumdigital.ca/wp-content/uploads/2022/09/Digital-Marketing-Channels-for-E-1.webp|687|1920|18738″,”excerpt”:””,”extra_1″:””,”extra_2″:””,”icon”:{“icon”:””,”icon_style”:””,”icon_image”:””}}}}

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How to Start Dropshipping with Magento 2 – A Complete Guide https://continuumdigital.ca/how-to-start-dropshipping-with-magento-2-a-complete-guide/#utm_source=rss&utm_medium=rss&utm_campaign=how-to-start-dropshipping-with-magento-2-a-complete-guide Tue, 26 Apr 2022 16:25:25 +0000 https://continuumsoft.ca/?p=16121 {“main-title”:{“component”:”hc_title”,”id”:”main-title”,”subtitle”:””,”title_content”:{“component”:”hc_title_image”,”id”:”title-image”,”image”:”https://continuumdigital.ca/wp-content/uploads/2022/04/How-to-start-dropshipping-with-Magento-2-A-complete-guide.webp|687|1920|18930″,”full_screen”:false,”full_screen_height”:””,”parallax”:false,”bleed”:””,”ken_burn”:””,”overlay”:”transparent-dark”,”breadcrumbs”:true,”white”:true},”title”:”How to Start Dropshipping with Magento 2 – A Complete Guide”},”section_5ZtkF”:{“component”:”hc_section”,”id”:”section_5ZtkF”,”section_width”:””,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”vertical_row”:””,”box_middle”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”section_content”:[{“component”:”hc_column”,”id”:”column_vtfQF”,”column_width”:”col-md-12″,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”main_content”:[{“component”:”hc_wp_editor”,”id”:”Xhugf”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:”Setting up an online store is no easy task!! It requires huge capital to set up and get things going.\n\nHowever, you may be unaware that there is a fantastic option to save money on product storage and the wages of online store managers. Plus, even […]

The post How to Start Dropshipping with Magento 2 – A Complete Guide first appeared on Continuum Digital.

The post How to Start Dropshipping with Magento 2 – A Complete Guide appeared first on Continuum Digital.

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{“main-title”:{“component”:”hc_title”,”id”:”main-title”,”subtitle”:””,”title_content”:{“component”:”hc_title_image”,”id”:”title-image”,”image”:”https://continuumdigital.ca/wp-content/uploads/2022/04/How-to-start-dropshipping-with-Magento-2-A-complete-guide.webp|687|1920|18930″,”full_screen”:false,”full_screen_height”:””,”parallax”:false,”bleed”:””,”ken_burn”:””,”overlay”:”transparent-dark”,”breadcrumbs”:true,”white”:true},”title”:”How to Start Dropshipping with Magento 2 – A Complete Guide”},”section_5ZtkF”:{“component”:”hc_section”,”id”:”section_5ZtkF”,”section_width”:””,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”vertical_row”:””,”box_middle”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”section_content”:[{“component”:”hc_column”,”id”:”column_vtfQF”,”column_width”:”col-md-12″,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”main_content”:[{“component”:”hc_wp_editor”,”id”:”Xhugf”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:”Setting up an online store is no easy task!! It requires huge capital to set up and get things going.\n\nHowever, you may be unaware that there is a fantastic option to save money on product storage and the wages of online store managers. Plus, even if you have a restricted budget, you can design and launch a great website.\n\nThat brings us to this question- Are you familiar with the Dropshipping industry? And are you aware about Magento development?\n\nThe basic principle behind dropshipping websites is to sell things made by other companies. Online shops may concentrate on gaining and maintaining customers while lowering costs in this way.\n\nOnline stores that use the dropshipping technique are extremely popular among businesses of all sizes. There are numerous advantages to this form of business.\n\nIt is a win-win situation to consider dropshipping as a future business strategy. Furthermore, it is critical to comprehend Dropshipping and how to construct one.\n

What does Dropshipping Mean & How does it Work?

\nThe word \”dropship\” (or \”dropshipping\”) refers to an order fulfilment method in which an online business purchases things from a third party rather than keeping them in stock. Ordered items are shipped straight from the third party to ultimate customers in this model. As a result, the merchant will not have to deal with merchandise in a warehouse.\n\nA dropshipping sales approach allows an online business owner to avoid upfront fees that are similar to those experienced by brick-and-mortar merchants.\n\nDropshipping differs from typical retailers in this environment, and other eCommerce vendors must contend with it. All you have to do now is develop an online presence and product lists.\n\nDropshipping can be a challenging and time-consuming process. As a result, it is critical to first understand the benefits and drawbacks of Dropshipping.\n\nThe dropshipper pays the supplier the wholesale price and sells it to the online buyer at retail.\n\nThe price metric allows you to keep an acceptable profit margin in each sale because the buyer buys the item straight from the dropshipping business.\n\nThe savviest dropshippers use a rebranding technique in which the goods are packaged with their logo and design. Customers will know your brand making this a smart method for acquiring market share.\n\nMore and more newcomers interested in learning how to start a dropshipping business are debating whether this eCommerce business strategy is successful.\n\nWhile no shipping or manufacturing costs are incurred, your profit margins are entirely dependent on the frequency with which your target audience purchases.\n\nWhile you navigate your way through dropshipping, Magento developers have come up with Magento 2 to help you scale your online business even more.\n

Capabilities of Magento 2 Dropshipping

\nE-commerce stores will be able to manage orders and warehouses while optimising shipment and transit using Magento 2 dropshipping. Users can discover things that are \”for sale\” and choose the best warehouse to transport them to end buyers. The delivery charge is determined by the warehouse, which is why choosing the proper vendor is so important (yes, it will increase your profitability).\n\nThe following are some of the capabilities of Magento 2 dropshipping:\n

    \n \t

  • The warehouse manager site, which allows you to add warehouses to your store and manage everything, will be available.
  • \n \t

  • It avoids retailer-based product warehousing, allowing merchants to collaborate with a variety of wholesalers and manufacturers to provide a diverse assortment of products.
  • \n \t

  • The orders will be followed, tracked, and managed in a timely manner.
  • \n \t

  • Store owners can look for product information as well as warehouse information to assign specific products to specific warehouses.
  • \n \t

  • Store owners can create and customise their own shipping policies.
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  • One-step checkout will be available, lowering business costs and simplifying the purchase procedure for customers.
  • \n

\n

How is Magento 2 Dropshipping Good for your Business?

\n

Lower Start-Up Costs

\nDropshipping firms do not require any investment or cash. Similarly, you will not have to waste time managing inventories or hiring employees to fulfil orders. Having said that, the entry hurdle is low, and you can start a dropshipping business with no money down.\n

Scalability

\nBecause order fulfilment is not dependent on the number of employees or the location of the warehouse, dropshipping businesses have greater scalability. As a result, it is a fantastic solution for business owners who are dealing with unpredictable sales.\n

Minimal Inventory Management

\nDropshipping reduces management-related overhead by eliminating the need to maintain product inventory. They also don’t have to worry about inventory management and tracking. They also do not have to worry about shipping because suppliers manage everything.\n

A Wide Range of Products

\nDropshipping allows you to connect with a variety of suppliers, allowing you to offer a wide choice of products to your clients. In a traditional e commerce approach, however, this is not a realistic choice because you must retain inventory, which requires substantial capital.\n

Flexibility

\nDropshipping gives you a lot of flexibility because you can manage everything from afar. You can also update your product offerings and offer a diverse selection of products in response to market demands.\n

How to Begin Your Dropshipping Business with Magento 2?

\n

Step 1: Select a Distributor

\nYou can begin bidirectional synchronisation by every Dropshipping platform as increased export and improved support with an expandable integration in a single store once you know which one it is.\n\nThis uniqueness ensures that your position is secure from the start, whilst more wholesale extensions reduce the percentage of reductions due to orders for out-of-stock items.\n

Step 2: Locate an Appropriate Connector

\nThe true link between dropshipping and Magento 2 is established through better import and export jobs. The procedure is straightforward: obtain product information from the Dropshipper and enter it into the store database.\n\nThen, using Magento 2, process the order and cite the order-oriented data to reassign it for better shipment. The software creates third-party entities rather than suppliers, limiting database crashes and other types of disputes.\n\nAt that point, the built-in mapping tool ensures that all transferred data is converted to the format that Magento 2 understands.\n

Step 3: Interacting with a Dropshipping Flow

\nThe dropshipping cycle in Magento 2 is simple: import product information from the Drop Shipper into the shop database, process orders with Magento 2, and extract order-oriented information for improved delivery.\n\nImport and export enhancements support all types of products, allowing you to be more creative with your offers and sell bundles, configurable, simple, virtual, grouped, and downloaded items.\n\nYou must choose \”Products\” as an entity type when importing any of these to transmit them.\n

Step 4: Verify the connection

\nUsing REST API or SOAP, create a direct link between the dropshipping and Magento 2 platforms.\n\nRecognize the details from the dropshipping supplier, including them as a key to an important API channel when importing, and then effortlessly transfer XML data tables to the database.\n\nExport the orders as an XML file to provide vital information to suppliers through SFTP/FTP. Prepare the data file on the cloud.\n\nExtract data from Google Sheets or Google Drive, Dropbox directly from the Magento 2 store, or save it to an online storage account. In a manual file, upload the XLSX or CSV file. Include the versions in the TAR or ZIP archives or tick the boxes to have them open automatically.\n\nEvery piece of data that is transferred is validated. Its purpose is to ensure that working in the database does not cause any conflicts.\n

Best Magento 2 Dropshipping Extensions

\n

Magento 2 AliExpress Dropship 

\nWebkul Store created this extension, which is a highly trustworthy and effective extension. Store owners can start their own business by importing products from AliExpress to their online store. Users will be able to keep track of their orders (even if there are multiple warehouses).\n\nThis extension can assist with warehouse organisation, price role creation, and inventory assistance. You can also select different shipping methods based on the warehouse location.\n\nThis is a paid extension, but there is a three-month free trial.\n

Unigry

\nThis is another Magento 2 dropshipping extension that allows customers to sell products from a variety of vendors while keeping inventory under control. It has the potential to improve the process between stores and their owners. On top of that, it can update shipments and orders automatically.\n\nThis is a paid Extension.\n

Xtento

\nThis extension is ideal for dropshipping businesses who struggle to forecast shipments and orders. It is compatible with most vendors, and the integration process is quite rapid and dependable.\n\nOrders may be exported automatically and keeping track of their status will be simple. Stock import, order, product export, and tracking number import are the four modules included in this extension. It includes six months of free technical support.\n

Final Words

\nYes, dropshipping is a more convenient and faster option to enter the eCommerce market. But you must devote time and effort to creating an appealing website, developing marketing techniques, and delivering excellent customer service.\n\nHowever, the sustainability of your dropshipping business will be determined by the eCommerce platform you choose. Dropshipping is a unique type of retailing in which the store owner does not keep items but instead sends orders to suppliers, who subsequently distribute or ship the products directly to customers.\n\nThis is how the business operates; they are not in charge of inventory, but of delivery. Dropshipping is simple to set up and requires little time and money. Magento developers have a number of tools to help you keep track of your inventory.\n\nFurthermore, Magento’s tax computation mechanism is quite reliable and takes into account all relevant aspects. All these qualities combine to make it the greatest choice for e-commerce enterprises.\n\nIf you are new in the drop shipping business, get in touch with us at Continuum Software Solutions to make your new venture or transition easier. A faster and more convenient way of creating an appealing website with everything in one place.\n\n “},{“component”:”hc_pt_post_informations”,”id”:”ihTd2″,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”post_type_slug”:””,”position”:”left”,”date”:true,”categories”:true,”author”:true,”share”:true}]}],”section_settings”:””},”scripts”:{},”css”:{},”css_page”:””,”template_setting”:{“settings”:{“id”:”settings”}},”template_setting_top”:{},”page_setting”:{“settings”:[“lock-mode-off”]},”post_type_setting”:{“settings”:{“image”:”https://continuumdigital.ca/wp-content/uploads/2023/08/magento-dropshipping.webp|214|363|18116″,”excerpt”:””,”extra_1″:””,”extra_2″:””,”icon”:{“icon”:””,”icon_style”:””,”icon_image”:””}}}}

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What is Q-Commerce? Everything about the On Demand Delivery Market! https://continuumdigital.ca/what-is-q-commerce/#utm_source=rss&utm_medium=rss&utm_campaign=what-is-q-commerce Tue, 25 Jan 2022 16:18:13 +0000 https://continuumsoft.ca/?p=16025 {“main-title”:{“component”:”hc_title”,”id”:”main-title”,”subtitle”:””,”title_content”:{“component”:”hc_title_image”,”id”:”title-image”,”image”:”https://continuumdigital.ca/wp-content/uploads/2022/02/what-is-q-commerce.webp|687|1920|18713″,”full_screen”:false,”full_screen_height”:””,”parallax”:false,”bleed”:””,”ken_burn”:””,”overlay”:”transparent-dark”,”breadcrumbs”:true,”white”:true},”title”:”What is Q-Commerce? Everything about the On Demand Delivery Market!”},”section_5ZtkF”:{“component”:”hc_section”,”id”:”section_5ZtkF”,”section_width”:””,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”vertical_row”:””,”box_middle”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”section_content”:[{“component”:”hc_column”,”id”:”column_vtfQF”,”column_width”:”col-md-12″,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”main_content”:[{“component”:”hc_wp_editor”,”id”:”Xhugf”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:” \n Learn Everything about the On Demand Delivery Market \nThe world of shopping saw a sudden invasion by the e-commerce market due to the pandemic. Right now, there are 24 million+ e-commerce websites across the globe.\n\nThe latest trend in this industry is fueled by instant gratification. […]

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{“main-title”:{“component”:”hc_title”,”id”:”main-title”,”subtitle”:””,”title_content”:{“component”:”hc_title_image”,”id”:”title-image”,”image”:”https://continuumdigital.ca/wp-content/uploads/2022/02/what-is-q-commerce.webp|687|1920|18713″,”full_screen”:false,”full_screen_height”:””,”parallax”:false,”bleed”:””,”ken_burn”:””,”overlay”:”transparent-dark”,”breadcrumbs”:true,”white”:true},”title”:”What is Q-Commerce? Everything about the On Demand Delivery Market!”},”section_5ZtkF”:{“component”:”hc_section”,”id”:”section_5ZtkF”,”section_width”:””,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”vertical_row”:””,”box_middle”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”section_content”:[{“component”:”hc_column”,”id”:”column_vtfQF”,”column_width”:”col-md-12″,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”main_content”:[{“component”:”hc_wp_editor”,”id”:”Xhugf”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:” \n

Learn Everything about the On Demand Delivery Market

\nThe world of shopping saw a sudden invasion by the e-commerce market due to the pandemic. Right now, there are 24 million+ e-commerce websites across the globe.\n\nThe latest trend in this industry is fueled by instant gratification. Anything less than that undoubtedly makes a consumer unhappy.\n\nEnter Q-commerce. Known popularly as on-demand delivery, this latest trend in online shopping is a speed-based model. Consumers get access to whatever they want, whenever they want.\n

What is q-commerce/ on demand delivery?

\nIn essence, q-commerce (or quick commerce) is e-commerce sped up. The whole operating system of the two markets is the same, except q-commerce comes with lightning-fast deliveries. In fact, it has been reported that 70% of customers will be more than happy to pay extra if faster deliveries are available. After all, people invariably prefer comfort and convenience over anything else.\n\nIn an on-demand delivery model, multiple logistics, sales processes, and the latest technological innovations (AI) come together to enable fast and efficient deliveries. Most businesses leverage automation, social media (and other online) platforms, and a clever chain of procurement and supply to make sure customers receive their goods in the shortest time possible.\n\nThink of most of your food services and cab services as examples of on-demand delivery. Others include Instacart, Grubhub, Doctor on Demand, PharmEasy, etc.\n\nPS: If you are an ecommerce owner, you may want to check out our blogs on digital marketing tips for ecommerce businesses.\n

What makes a successful on demand delivery service?

\n

#1. A plethora of options:

\nThe key to success for any quick delivery service is the availability of a wide range of options. Other than products, things like scheduling delivery times, same-day delivery, pickup, delivery costs, etc., play a huge role in making sure you have enough customers.\n

#2. Delivery tracking:

\nSome of the best q-commerce businesses work because of this particular option. When a consumer can live-track their order, a sense of trust is built. Constant notifications and ETA updates provide a wholesome experience that customers enjoy. Besides, if the delivery is delayed for any reason, updating the consumers reduces the probability of dissatisfaction. People are bound to keep coming back to your enterprise if you manage to master successful live-tracking. Make sure the tracking is effortless and is not rife with real-time lag.\n

#3. Automation:

\nIn order to make everything quick and easy, a certain amount of automation is necessary. Manual work processes inadvertently slow things down. When customers are used to the high standards of Amazon Prime and Uber, you need to give them a reason to love your business. Hopping on to a delivery management system will allow a lot of the end-to-end process to become more manageable.\n

#4. Customer Service:

\nAny e-commerce requires impeccable customer service. From answering FAQs to quick and results-oriented complaint replies, good customer service ensures a higher retention rate. Not only will the existing customers appreciate a good complaint resolve, but your brand reputation will also become increasingly positive. The result? New customers will flock to your website.\n

#5. Seamless workflow:

\nHaving a workflow with all the roles and responsibilities charted out perfectly well is the way to go. Besides automation, this is the most important step. Obviously, automating the process can help you, but the before and after of the automated steps need to be well-drafted. Any ups and downs there can ruin the entire process. Real-time coordination is a must to stay on the top of the game.\n

Benefits of q-commerce

\n

#1. Delivery ASAP:

\nThe USP of q-commerce is the option to avail lightning fast deliveries. With the pandemic, all households resorted to ordering goods online. Same-day delivery services grew rampantly. The success of any online shop lies in its ability to adopt an on demand delivery system. Most on demand operations run micro-stores or warehouses, or fulfillment centers. Such dark stores usually exist far and wide across multiple cities. This makes hourly deliveries as quick as you can imagine. Per reports, dark stores ensure 25% faster deliveries.\n

#2. Product Range and Availability:

\nDoor-to-door delivery of perishable goods has become a reality due to q-commerce services. With the click of a button, anyone can order urgent grocery deliveries. The addition of AI and other technological innovations to the whole process also allows for guaranteed delivery of a shipment. For instance, if one micro-fulfillment store is out of stock, the products can be procured from another one nearby. Consumers get what they want every single time.\n

#3. Works 24/7:

\nIf you crave midnight ice cream, you no longer need to scour the streets to search for a shop. With on demand delivery, it will be at your doorstep within an hour. A major plus for any enterprise, be it q-commerce or e-commerce, or regular commerce, is 24/7 accessibility. Being at your customers’ disposal whenever they need you always earn extra brownie points. We now live in a world where we can get whatever we want whenever we want.\n

#4. Reduced Operation Costs:

\nAs with any e-commerce enterprise, the infrastructure costs are reduced to the bare minimum. Q-commerce models run on micro-storages, meaning a whole investment in buying and maintaining a huge warehouse is reduced. Automation also is key with on demand delivery services. This means that a lot of unnecessary labor costs are reduced. Reduced operation costs also allow businesses to offer competitive and attractive prices. All in all, investment is low, and profit margins can be really high.\n

#5. Increased Customer Acquisition:

\nOn-demand has a reach beyond the regular brick-and-mortar stores. When ordering with a click of a button is possible, more and more customers turn to such enterprises. The wide product range, the high customer service, 1-2 hour deliveries, guaranteed product availability- all play a considerable role in acquiring new customers and keeping the current client base happy and satisfied. Convenience and ease of access are a big-time magnet for consumers.\n

The future of e-commerce is q-commerce

\nThe way consumers are shopping has considerably changed over the past few years. These are the times of online shopping. The entry of quick commerce or on demand delivery services in the current marketplace has shifted logistics. In this day and age, people prefer anything that can save them time and effort. Door-to-door deliveries and same-day deliveries offer the kind of convenience that the world previously only dreamt of. Q-commerce is indeed the future of the retail industry. The use of technology in the whole on demand model only makes it more enticing. This also opens up a vast array of future possibilities.\n\nAccording to Niklas Östberg, CEO and co-founder of Delivery Hero, “We have now entered the era of quick commerce. This category offers a tremendous opportunity that has gone largely untapped.”\n\nThe market share of Q commerce is increasing irrespective of the market or product segment. Companies are now focusing more on customer acquisition and market share rather than profits. Eventually brick and mortar stores will have to diversify their business streams to ensure stability and sustainability. The market size of Quick Commerce is expected to grow to around $525 billion globally by 2030.\n\nCompanies have started exploring and adopting digitization concepts like delivery of goods by drones, machine learning, and IoT.\n\nDo you want to acquire customers and serve them better and fulfil their wishes instantly and influence their purchasing behavior. do you want to adopt q commerce – but don’t know where to start. we can help. Continuum Software Solutions Inc is a top ecommerce website development company in Toronto providing quality ecommerce solutions. contact us now at info@continuumsoft.ca“},{“component”:”hc_pt_post_informations”,”id”:”AucnH”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”post_type_slug”:””,”position”:”left”,”date”:true,”categories”:true,”author”:true,”share”:true}]}],”section_settings”:””},”scripts”:{},”css”:{},”css_page”:””,”template_setting”:{“settings”:{“id”:”settings”}},”template_setting_top”:{},”page_setting”:{“settings”:[“lock-mode-off”]},”post_type_setting”:{“settings”:{“image”:”https://continuumdigital.ca/wp-content/uploads/2023/08/on-demand-delivery-app-developer.webp|214|363|18112″,”excerpt”:””,”extra_1″:””,”extra_2″:””,”icon”:{“icon”:””,”icon_style”:””,”icon_image”:””}}}}

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Do you know how to create your first ecommerce marketing plan? https://continuumdigital.ca/how-to-create-your-first-ecommerce-marketing-plan/#utm_source=rss&utm_medium=rss&utm_campaign=how-to-create-your-first-ecommerce-marketing-plan Tue, 18 Jan 2022 14:16:29 +0000 https://continuumsoft.ca/?p=16018 {“main-title”:{“component”:”hc_title”,”id”:”main-title”,”subtitle”:””,”title_content”:{“component”:”hc_title_image”,”id”:”title-image”,”image”:”https://continuumdigital.ca/wp-content/uploads/2022/01/create-your-first-ecommerce-marketing-plan.webp|687|1920|18937″,”full_screen”:false,”full_screen_height”:””,”parallax”:false,”bleed”:””,”ken_burn”:””,”overlay”:”transparent-dark”,”breadcrumbs”:true,”white”:true},”title”:”Do you know how to create your first ecommerce marketing plan?”},”section_5ZtkF”:{“component”:”hc_section”,”id”:”section_5ZtkF”,”section_width”:””,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”vertical_row”:””,”box_middle”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”section_content”:[{“component”:”hc_column”,”id”:”column_vtfQF”,”column_width”:”col-md-12″,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”main_content”:[{“component”:”hc_wp_editor”,”id”:”Xhugf”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:”As a new ecommerce business, you might have come across PPC, SEO, Google Ads, content marketing, influencer marketing, and a whole range of marketing terms. For a beginner, it might seem daunting to learn about all of them and figure out which plan fits best […]

The post Do you know how to create your first ecommerce marketing plan? first appeared on Continuum Digital.

The post Do you know how to create your first ecommerce marketing plan? appeared first on Continuum Digital.

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{“main-title”:{“component”:”hc_title”,”id”:”main-title”,”subtitle”:””,”title_content”:{“component”:”hc_title_image”,”id”:”title-image”,”image”:”https://continuumdigital.ca/wp-content/uploads/2022/01/create-your-first-ecommerce-marketing-plan.webp|687|1920|18937″,”full_screen”:false,”full_screen_height”:””,”parallax”:false,”bleed”:””,”ken_burn”:””,”overlay”:”transparent-dark”,”breadcrumbs”:true,”white”:true},”title”:”Do you know how to create your first ecommerce marketing plan?”},”section_5ZtkF”:{“component”:”hc_section”,”id”:”section_5ZtkF”,”section_width”:””,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”vertical_row”:””,”box_middle”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”section_content”:[{“component”:”hc_column”,”id”:”column_vtfQF”,”column_width”:”col-md-12″,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”main_content”:[{“component”:”hc_wp_editor”,”id”:”Xhugf”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:”As a new ecommerce business, you might have come across PPC, SEO, Google Ads, content marketing, influencer marketing, and a whole range of marketing terms. For a beginner, it might seem daunting to learn about all of them and figure out which plan fits best with your requirements. However, once you have a fair idea of all the concepts, digital marketing can boost your business unlike anything else.\n

Why do you need a marketing plan?

\nThe exposure we have to ads on a daily basis is unsurmountable. To stand out in that sea of endless advertisements, you must have a unique, creative, and extremely effective marketing plan. Having a marketing plan allows you to streamline all your resources and have a clear vision. Putting aside money for marketing investments becomes easier, and you avoid the risk of overstepping your budget. Besides, having a strategy always ensures that you are on track and being consistent with your efforts. And, if stats are to be believed, companies that focus on their marketing endeavors are 13x more likely to witness a good ROI.\n

Steps to create the perfect first e-commerce marketing strategy

\n

#1 Knowing your Audience

\nNeedless to say, nothing can be accomplished without knowing your target audience. Most campaigns fail because they reach the wrong people at the wrong time. Defining your brand’s target market will allow you to break down the necessary demographics you need to appeal to. The age range, gender, location, financial status- all are imperative to your marketing plan.\n\nFor e-commerce, especially, having a knowledge of what you are selling and to whom you are selling is helpful even beyond the digital marketing world.\n

#2 Marketing Objectives

\nOnce you have decided to go down the marketing road, you need to know where you are headed and what your endgame is. If you want more leads, you may have to master your SEO game. If you want to generate traffic, guest blogging and social media might help. You have to sit down and draft out your business goals and the resultant marketing objectives. Make sure that the goals are attainable and easy to fulfill. Having completely unrealistic expectations out of your first few marketing steps can deter your future moves.\n

#3 Setting a Budget

\nSince you are just starting out, set a budget and try to stick to it. Not all marketing needs to be paid. Figure out what fits best with your budget. Once you get the hang of the game, spending more money can be fruitful. But, if you are in the trial phase, heavy investments might be detrimental to your company’s finances.\n

#4 Figuring Out the Best Channels

\nThere are countless marketing channels available to choose from. Depending on your needs and target audience, incorporate one technique at a time. Spreading your wings too wide might have the exact opposite effect of what you want. Highlighting the must-know marketing tools to incorporate into your strategy:\n

    \n \t

  • \n

    SEO:

    \nRegardless of your preferred channel, SEO is something you have to master in this digital age. Search Engine Optimization not only helps you get discovered but also enables better leads and conversion rates. As an e-commerce enterprise, this can translate into increased sales in the long run. SEO includes everything from incorporating top keywords to designing a user-friendly website to creating quality content.

  • \n \t

  • \n

    Pay Per Click Advertising:

    \nThe first Google search results are usually ads. We call them PPC ads. Google Ads allows businesses to bid for keywords, and the winners are featured on the top. The search engine gets some money every time a user clicks on the ad result. This technique requires a little investment but can have ample benefits in getting traffic to your webpage.

  • \n \t

  • \n

    Content Marketing:

    \nGranted that as an e-commerce venture, your focus is on selling products; however, creating content is a sure shot way to ace your marketing goals. Not everyone will invest in your products without being convinced of their authenticity and quality. With content marketing, you essentially convince your audience that you are an expert in the field and that your knowledge mirrors the efficacy of your products.

  • \n \t

  • \n

    Social Media Marketing:

    \nThe 20s are the decade of social media. Everyone is on some or the other platform of social media. Demographics no bar. Based on your consumer base, pick a social media platform and hop on the latest marketing techniques. With little to no investment, social media can yield immense gains.

  • \n

\n

#5 Seeking Expert Help

\nWhenever possible, hire a marketing expert to guide you through the whole process. It need not be a permanent investment, just an initial one to get you started. Marketing professionals bring with them an abundance of knowledge and experience. An expert will be able to help you sort through the various marketing channels and utilize them effectively. They will also be able to create a baseline for you to work with in the future. For a start-up, hiring freelancers can do the trick!\n

#6 Refine and Redesign

\nYou have done your research, you have created your content, and you have kick-started your marketing plan. Now what? Do it all over again. It will always take a few trials and errors to find your perfect marketing fit.\n

The Road Ahead

\nBeing mindful of the current trends and incorporating them wherever possible is a must for a profitable venture.\n\nDelivering what your audience needs can and will help you climb the success ladder. Keep regular tabs on your customers’ feedbacks. Most consumer insights are beyond useful in figuring out the next plan of action.\n\nAnd, most important of all, track your campaigns and analyze your methods. Only by observing your results can you improve your future marketing plans.\n\nEntering the big bad world of marketing might feel scary at first. But, once you are in it and have a fairly good idea of what to do, your business will flourish. Don’t be afraid to shake things up and try out something completely out of the norm. Remember, being creative is the best marketing plan!\n\nStill confused about your marketing plans? Our team of digital marketing geniuses at Continuum can help you amp up your marketing strategy!\n\n “},{“component”:”hc_pt_post_informations”,”id”:”IHiTj”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”post_type_slug”:””,”position”:”left”,”date”:true,”categories”:true,”author”:true,”share”:true}]}],”section_settings”:””},”scripts”:{},”css”:{},”css_page”:””,”template_setting”:{“settings”:{“id”:”settings”}},”template_setting_top”:{},”page_setting”:{“settings”:[“lock-mode-off”]},”post_type_setting”:{“settings”:{“image”:”https://continuumdigital.ca/wp-content/uploads/2023/08/ecommerce-marketing-plan.webp|214|363|18109″,”excerpt”:””,”extra_1″:””,”extra_2″:””,”icon”:{“icon”:””,”icon_style”:””,”icon_image”:””}}}}

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Latest Online Shopping Trends: What are the best mobile shopping apps? https://continuumdigital.ca/latest-online-shopping-trends-what-are-the-best-mobile-shopping-apps/#utm_source=rss&utm_medium=rss&utm_campaign=latest-online-shopping-trends-what-are-the-best-mobile-shopping-apps Wed, 17 Nov 2021 21:35:24 +0000 https://continuumsoft.ca/?p=15837 {“main-title”:{“component”:”hc_title”,”id”:”main-title”,”subtitle”:””,”title_content”:{“component”:”hc_title_image”,”id”:”title-image”,”image”:”https://continuumdigital.ca/wp-content/uploads/2021/11/best-mobile-shopping-apps.webp|687|1920|18705″,”full_screen”:false,”full_screen_height”:””,”parallax”:false,”bleed”:””,”ken_burn”:””,”overlay”:”transparent-dark”,”breadcrumbs”:true,”white”:true},”title”:”Latest Online Shopping Trends: What are the best mobile shopping apps?”},”section_5ZtkF”:{“component”:”hc_section”,”id”:”section_5ZtkF”,”section_width”:””,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”vertical_row”:””,”box_middle”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”section_content”:[{“component”:”hc_column”,”id”:”column_vtfQF”,”column_width”:”col-md-12″,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”main_content”:[{“component”:”hc_wp_editor”,”id”:”Xhugf”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:”As the internet brings us closer and enjoys a significant rise in the number of its aficionados, the e-commerce sector has bloomed and flourished. The Covid pandemic forced the general public to adapt to the online world. Every need and desire was fulfilled through online […]

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{“main-title”:{“component”:”hc_title”,”id”:”main-title”,”subtitle”:””,”title_content”:{“component”:”hc_title_image”,”id”:”title-image”,”image”:”https://continuumdigital.ca/wp-content/uploads/2021/11/best-mobile-shopping-apps.webp|687|1920|18705″,”full_screen”:false,”full_screen_height”:””,”parallax”:false,”bleed”:””,”ken_burn”:””,”overlay”:”transparent-dark”,”breadcrumbs”:true,”white”:true},”title”:”Latest Online Shopping Trends: What are the best mobile shopping apps?”},”section_5ZtkF”:{“component”:”hc_section”,”id”:”section_5ZtkF”,”section_width”:””,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”vertical_row”:””,”box_middle”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”section_content”:[{“component”:”hc_column”,”id”:”column_vtfQF”,”column_width”:”col-md-12″,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”main_content”:[{“component”:”hc_wp_editor”,”id”:”Xhugf”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:”As the internet brings us closer and enjoys a significant rise in the number of its aficionados, the e-commerce sector has bloomed and flourished. The Covid pandemic forced the general public to adapt to the online world. Every need and desire was fulfilled through online shopping. As a result, 2021 saw 2.14 billion digital buyers, 900 million more than 2020 This advancement has only been fueled by an influx of online apps for shopping.\n\nFor start-ups and new businesses, this growing e-commerce sector can offer a multitude of possibilities, especially now that the pandemic has opened up a whole new world of online shopping trends. Mobile shopping is one such trend that allows for a bigger consumer base and better financial prospects. All your brick-and-mortar investments are cut short when you open up such e-commerce stores. Moreover, with shopping apps, the risks are usually minimal and the benefits are plenty.\n

What makes an app the best shopping app in 2021?

\nIf you are looking to build an online shopping app, below is a list of must-dos for your online shop app:\n

Deals and Discounts.

\nFor any mobile shopping app to be successful and be in the running, it must offer something that the other apps don’t. That means – gift coupons, festive deals, flash sales, discounts, and other attractive deals.\n\nShipping Price, Time, and Updates.\n\nAny app that gives real-time shipping updates is bound to work well with the customers. Besides quick delivery times, free deliveries, and low shipping costs attract more users than anything else.\n

Ease of Use.

\nIt comes as no surprise that people prefer applications that are convenient to navigate. Attractive design also plays a major role apart from fast loading times.\n

Price Range.

\nHaving products with varied price ranges comes in handy to attract different types of customers from across the globe. Price variants that appeal to all the people will help you grow your shopper base.\n

Product Range.

\nIncluding a variety of shopping categories and product catalogs will make users want to shop with you. An app that has everything one can need is bound to be the first option anyone will think of when shopping online.\n

Social Media Standing.

\nPer a report by Statista, 43% of shoppers ( research the products online before buying them. Therefore, building a good social media reputation can help your cause a lot.\n

Customer Reviews.

\nLike social media, consumers turn to customer reviews to get a lay of the land. If your app has overall better reviews than the others, it will click with the users.\n

Personalization.

\nPer a recent report by Accenture, 91% of consumers are more willing to shop with brands that offer personalized recommendations, create a unique shopping experience and offer relevant offers. Any app that manages to integrate such a personalized way of shopping is bound to be a hit among consumers.\n

Top 10 Mobile Shopping Apps:

\n

#1: Amazon

\nFounded: 5 July 1994.\n\nOf course, this multi-billion mega-giant is the first one on our list! It’s the first one on any list. Amazon started out as an online store for books. Over the years, it expanded its wings to include a plethora of shopping categories- food, clothes, games, jewelry, shoes, beauty products- name it and you’ll find it on Amazon.\n\nThe present-day Amazon includes services like video streaming, music streaming, AI assistant, book publishing, web services, electronic goods, etc. As the largest internet company in the world, Amazon has something for every consumer on the planet.\n\nAs for the mobile shopping app, the excellent customer service along with the availability of millions of products makes for a seamless retail experience. With the latest voice and image search options, the user experience has only gotten better.\n\n Rating on iOS: 4.6M users rated it 4.8 stars\n Rating on Google Play: 2.51M users rated it 4.5 stars\n\nAchievements:\n

    \n \t

  • World’s largest online marketplace
  • \n \t

  • Second largest private employer in the USA
  • \n \t

  • Highest global brand valuation, 2020
  • \n \t

  • One of world’s most valuable companies
  • \n \t

  • Largest ecommerce business in the USA
  • \n \t

  • LinkedIn No.1 Top Companies in the USA
  • \n

\nWhat’s perfect? \n

    \n \t

  • Value for money
  • \n \t

  • The n-number of discounts and deals
  • \n \t

  • Gigantic product range
  • \n \t

  • In-house retail range
  • \n \t

  • Smooth in-app navigation
  • \n \t

  • Real-time tracking of your orders
  • \n \t

  • Customer service is beyond amazing
  • \n \t

  • Barcode and camera scanners to find products
  • \n \t

  • The facility of Amazon Pay
  • \n \t

  • Affiliate marketing programs for influencers
  • \n \t

  • Fun quizzes and games
  • \n \t

  • Cashback offers
  • \n \t

  • Personalized recommendations
  • \n

\nWhat needs work? \n

    \n \t

  • Draining on your battery
  • \n \t

  • Selling on Amazon is highly competitive
  • \n \t

  • Different sellers means different prices and a lot of confusion
  • \n

\n

\n

 

\n

#2. Shein

\nFounded: 2008\n\nShein is an online fast fashion company based out of China. It started out as an online drop-shipping business. In 2014, after acquiring Romwe, an e-commerce retailer, Shein became a full-fledged online retail store. One of the major USPs of this fashion retailer is the price range. Instead of designing and manufacturing its own products, Shein sources wholesale quality products from the clothing market in Guangzhou.\n\nOver the years, Shein was sued by multiple brands for copyright infringement. However, in 2020, it still stood out as the most talked-about app on YouTube and TikTok and the fourth most on Instagram.\n\nIn August 2021, Shein even launched a reality TV series where new and upcoming designers compete for a prize of $100,000.\n\n Rating on iOS: 594K users rated it 4.7 stars\n  Rating on Google Play: 2.7M users rated it 4.6 stars\n\nAchievements: \n

    \n \t

  • Most Downloaded App in the USA in 2021.
  • \n \t

  • As of 2021, Shein owns 28% market share in the USA.
  • \n

\nWhat’s perfect?\n

    \n \t

  • Latest trends at affordable prices
  • \n \t

  • New items added almost every day
  • \n \t

  • Flash sales
  • \n

\nWhat needs work?\n

    \n \t

  • Delivery time
  • \n \t

  • A reputation for selling knock-offs
  • \n \t

  • Trademark disputes
  • \n

\n

Download Shein for iOS Download Shein for Android

\n

#3 Etsy

\nFounded: 18 June 2005\n\nEtsy is most known for selling handmade and vintage items. The product list includes the likes of clothes, bags, home décor, furniture, craft supplies, and a lot more. The marketplace boasts of over 60 million items. Etsy has a far and wide reach for all the people wanting to sell their work online and build a business out of their handmade goods. For the buyers, finding rare and unique items is easier than ever with Etsy.\n\n Rating on iOS: 2.7 million users rated it 4.9 stars\n Rating on Google Play: 466K users rated it 4.9 stars\n\nAchievements: \n

    \n \t

  • As of 2021, there are 90.7 million active buyers on Etsy
  • \n \t

  • Etsy is powered by 100% renewable energy
  • \n \t

  • $10.3 billion gross annual merchandise sales in 2021
  • \n

\nWhat’s perfect?\n

    \n \t

  • Handmade products promote local brands and artisans
  • \n \t

  • Availability of a wide range of antiquities
  • \n \t

  • 24/7 customer support
  • \n \t

  • New stock and restock notifications
  • \n \t

  • Unique products
  • \n \t

  • Personalized recommendations
  • \n

\nWhat needs work?\n

    \n \t

  • Page loading time
  • \n \t

  • Not-so-friendly user interface
  • \n \t

  • Only a selective product range
  • \n \t

  • Uncertain delivery timelines
  • \n

\nDownload Shein for Etsy Download Etsy for Android\n

#4 eBay

\nFounded: 3 September 1995\n\neBay revolutionized the second-hand goods market. It is a multi-billion dollar business that has found its way into the homes of people across 32 different countries. Based out of California, eBay has managed to grow to earn annual revenue of $9.56 billion in 2020. eBay is a one-stop-shop for exchanging, buying, and selling used goods. The item list ranges from clothing to furniture to tech. You can bid for the products you like, compare seller prices, and read reviews. Unlike other online shopping apps, eBay is the only  e-commerce platform connecting buyers and sellers instead of actually getting involved in retail.\n\n Rating on iOS: 4.6 stars\n Rating on Google Play: 4M users rated it 4.7 stars\n\nAchievements \n

    \n \t

  • REACT APAC Conference Anti-counterfeiting Award, 2020
  • \n \t

  • Best Company Compensation, 2019
  • \n \t

  • Best Company for Women, 2018
  • \n

\nWhat’s perfect?\n

    \n \t

  • Extremely secure and quick online transactions
  • \n \t

  • Smooth user interface, allowing for a great overall experience
  • \n \t

  • Fast loading times
  • \n \t

  • Sale notifications
  • \n \t

  • Fun range of products
  • \n \t

  • Easy to sell and easy to buy
  • \n \t

  • Easy shipment tracking
  • \n

\nWhat needs work?\n

    \n \t

  • Hidden fees
  • \n \t

  • Extensive seller fees
  • \n \t

  • High competition for sellers
  • \n \t

  • Customer Service issues
  • \n \t

  • No guarantee or warranty since the store mostly runs on third-party sellers
  • \n

\nDownload ebay for iOS Download Shein for Android\n

#5 AliExpress

\nFounded: 26 April 2010\n\nAnother shopping app based out of China! AliExpress, a subsidiary of the Alibaba Group, lets SMEs sell their products on their platform. A wide variety of products are available at affordable prices to anyone in the world. A website that started as a B2B enterprise, AliExpress now offers cloud computing, B2C, payment services, and C2C. AliExpress follows the same business model (drop-shipping) as eBay, wherein it only allows buyers and sellers to get in touch instead of offering products themselves.\n\n Rating on iOS: 4.6 stars Rating on iOS: 228.8K users rated it 4.7 stars\n Rating on Google Play: 12.5M users rated it 4.5 stars\n\nAchievements\n

    \n \t

  • Most Visited E-commerce Website in Russia
  • \n \t

  • 10th Most Popular Website in Brazil
  • \n

\nWhat’s perfect?\n

    \n \t

  • A great starting point for new business launches
  • \n \t

  • Affordable shopping choices
  • \n \t

  • Attractive deals and offers
  • \n \t

  • Low investment for sellers
  • \n

\nWhat needs work?\n

    \n \t

  • Because most shipping is overseas, delivery timelines are unpredictable
  • \n \t

  • Multiple issues with returns and refunds
  • \n \t

  • Low profit margins for sellers
  • \n \t

  • High seller competition
  • \n

\nDownload Aliexpress for iOS Download Aliexpress for Android \n

#6 Wish

\nFounded: 4 July 2010\n\nWish enjoys the status of being one of the best e-commerce shopping apps. The purpose of this app is to bring buyers and sellers on the same platform. The app is then responsible for facilitating the transactions. They are partnered with multiple payment services that make the process smoother and easier.\n\nThe platform utilizes various browsing technologies that enable a visually appealing, personalized shopping experience.\n\n Rating on iOS: 2.2M users rated it 4.7 stars\n Rating on Google Play: 13.6M users rated it 4.6 stars\n\nAchievements\n

    \n \t

  • Most Downloaded Shopping App in 2018 and 2019
  • \n \t

  • Third Biggest e-commerce marketplace in the USA
  • \n

\nWhat’s perfect?\n

    \n \t

  • Easy transactions
  • \n \t

  • Returns and refunds are smooth
  • \n \t

  • Personalized shopping experience, including recommendations
  • \n \t

  • User interface is simple, attractive, and intuitive
  • \n

\nWhat needs work?\n

    \n \t

  • Loading times need a ton of improvement
  • \n \t

  • Unreliable shipping and tracking updates
  • \n

\nDownload Wish for iOS Download Wish for Android \n

#7 Target

\nFounded: 5 January 1962\n\nTarget is the 8th largest retail corporation in the USA. Target started as a departmental store, gradually making its way across the States. The company enjoys immense success in the retail world. Over time, this mega-corporation even launched its own home brands. In 2020, Target managed to generate annual revenue of $93.6 billion.\n\nAs for the mobile shopping app, Target has managed to build quite a reputation. The app offers numerous deals, coupons, discounts, and easy drop-offs and pick-ups. You can order items via Drive Up and have someone deliver them to your car. You can even order items and pickup from the store itself.\n\n Rating on iOS: 3.8M users rated it 4.9 stars\n Rating on Google Play: 279K users rated it 4.3 stars\n\nAchievements\n

    \n \t

  • 37 on the Fortune 500 list of largest US corporations
  • \n \t

  • Comparably Best Company Work-Life Balance, 2019
  • \n \t

  • One of World’s Most Ethical Companies
  • \n

\nWhat’s perfect?\n

    \n \t

  • Nearby store locator
  • \n \t

  • Creating and purchasing from a shopping list
  • \n \t

  • Easy deliveries and pick-ups
  • \n \t

  • Scan barcodes and get all the product information
  • \n \t

  • Unbelievable deals
  • \n \t

  • Target Circle and its affiliate programs allow for tons of discount offers and coupons
  • \n \t

  • Augmented Reality feature that lets you see how your product might look like
  • \n

\nWhat needs work?\n

    \n \t

  • Too many complaints of ‘wrong items delivered’
  • \n \t

  • Search errors and slow loading times
  • \n \t

  • Not-so-friendly user interface
  • \n \t

  • Too many glitches
  • \n

\nDownload Target for iOS Download Target for Android\n

#8 Groupon

\nFounded: November 2008\n\nThe whole idea behind this smartphone app is for buyers to connect with local merchants. Various coupons and deals are offered by these local businesses in order to expand their horizons and acquire customers. The buyers end up enjoying value-for-money deals and get to support their local retailers.\n\nDeals are launched daily, and a minimum number of people must buy them to activate the said deals. Once activated, anyone who purchases the coupon receives a confirmation voucher they can redeem later on. This app has been touted as the best app for deals, discounts, and coupons.\n\n  Rating on iOS: 367.3K users rated it 4.8 stars\n Rating on Google Play: 1.6M users rated it 4.6 stars\n\nAchievements\n

    \n \t

  • Groupon has established its roots in over 500 cities across the globe.
  • \n

\nWhat’s perfect?\n

    \n \t

  • Most attractive offers and deals
  • \n \t

  • All kinds of goods and services offered on the platform
  • \n \t

  • Attracts a lot of customers
  • \n \t

  • Promotes local businesses
  • \n

\nWhat needs work?\n

    \n \t

  • The deals can end up being detrimental to a seller’s profit margins
  • \n \t

  • Low consumer conversion rate
  • \n \t

  • The user interface tends to get a little confusing and crowded
  • \n

\nDownload Groupon for iOS Download Groupon for Android\n

#9 Rent the Runway

\nFounded: 9 November 2009\n\nNot all products can be afforded by everyone. When buying is not an option, renting is here to rescue you. Rent the Runway is a unique e-commerce app that lets people rent out luxury apparel and accessories.\n\nThe platform was co-founded by women entrepreneurs in a bid to make luxury items available to all. The app even offers subscription plans for regular clients, where they can purchase certain items if they want to.\n\n  Rating on iOS: 172.7K users rated it 4.8 stars\n Rating on Google Play: App not available on Play Store\n\nAchievements\n

    \n \t

  • CNBC’s Disruptor 50 list in 2013, 2014, 2015, 2018, and 2019
  • \n \t

  • Fast Company’s World Changing Idea, 2018
  • \n \t

  • Times Magazine’s 50 Best Website list, 2010
  • \n

\nWhat’s perfect?\n

    \n \t

  • The dresses are dry cleaned and delivered
  • \n \t

  • Back up sizes included at no extra cost
  • \n \t

  • Seamless navigation on the app
  • \n \t

  • Cashback rewards and discount deals
  • \n \t

  • Accurate and personalized search results
  • \n

\nWhat needs improvement?\n

    \n \t

  • Poor customer service
  • \n \t

  • Search filters not up to the mark
  • \n \t

  • Tracking issues
  • \n

\nDownload Rent the Runway for iOS\n

#10 Poshmark

\nFounded: 1 February 2011\n\nWhile Rent the Runway allows users to rent out designer wear, Poshmark lets the customers buy pre-owned luxury goods. Just like RTR, this is a one-of-a-kind platform where everyone can afford luxury and designer items. They offer unmatched discounts on second-hand apparel. As of 2021, they boast of more than 80 million active users.\n\n  Rating on iOS: 275K users rated it 4.7 stars\n Rating on Google Play: 92.5K users rated it 4.1 stars\n\nWhat’s perfect?\n

    \n \t

  • 20% commission for sellers once items are sold
  • \n \t

  • User experience for buyers on the app is flawless
  • \n \t

  • Varied size ranges
  • \n \t

  • The ability to own luxury items at low prices
  • \n \t

  • Numerous deals and discounts
  • \n

\nWhat needs improvement?\n

    \n \t

  • Poor customer service
  • \n \t

  • Seller accounts have a hard time navigating the UI
  • \n

\nDownload Poshmark for iOS Download Poshmark for android\n

Conclusion- Mobile Shopping is the Future of E-commerce

\nWith the rise of online shopping, acquiring customers from across the world has become easier than ever. This is a perfect opportunity for the retail sector companies to skyrocket their profits and create a standing for themselves in the global market. If stats are to be believed, the e-commerce revenues are going to cross $5.4 trillion in 2022. These numbers have been significantly affected by the hike in the number of smartphone users. In fact, Statista predicts that, in 2021, over $345 billion retail sales will be made via online mobile shopping apps.\n\nIf you are an e-commerce business, making sure that your online store is mobile-friendly should be the number one priority going forward. Any store that can be easily accessed from a smartphone will win major brownie points from customers.\n\nLaunching a shopping app as soon as possible should also be on your to-do list. Every e-commerce must make it a point to design smooth, quick, attractive, and simple user interfaces for their mobile apps. The future of shopping lies in these smart gadgets and utilizing them to the fullest is the only way to earn and grow.\n\nLooking to develop your own mobile shopping app? Look no further. At Continuum, we can help you create the perfect e-commerce shopping app. Apart from app development, we also offer consultation services to help you pick the best application type for your business.”},{“component”:”hc_pt_post_informations”,”id”:”32zh1″,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”post_type_slug”:””,”position”:”left”,”date”:true,”categories”:true,”author”:true,”share”:true}]}],”section_settings”:””},”scripts”:{},”css”:{},”css_page”:””,”template_setting”:{“settings”:{“id”:”settings”}},”template_setting_top”:{},”page_setting”:{“settings”:[“lock-mode-off”]},”post_type_setting”:{“settings”:{“image”:”https://continuumdigital.ca/wp-content/uploads/2023/08/best-mobile-shopping-apps-in-202.webp|214|363|18110″,”excerpt”:””,”extra_1″:””,”extra_2″:””,”icon”:{“icon”:””,”icon_style”:””,”icon_image”:””}}}}

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How to Start Dropshipping Business in Canada? https://continuumdigital.ca/how-to-start-dropshipping-business-in-canada/#utm_source=rss&utm_medium=rss&utm_campaign=how-to-start-dropshipping-business-in-canada Thu, 29 Apr 2021 17:20:46 +0000 https://continuumsoft.ca/?p=15292 {“main-title”:{“component”:”hc_title”,”id”:”main-title”,”subtitle”:””,”title_content”:{“component”:”hc_title_image”,”id”:”title-image”,”image”:”https://continuumdigital.ca/wp-content/uploads/2021/04/how-to-start-dropshipping-busine.webp|687|1920|18687″,”full_screen”:false,”full_screen_height”:””,”parallax”:false,”bleed”:””,”ken_burn”:””,”overlay”:”transparent-dark”,”breadcrumbs”:true,”white”:true},”title”:”How to Start Dropshipping Business in Canada?”},”section_5ZtkF”:{“component”:”hc_section”,”id”:”section_5ZtkF”,”section_width”:””,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”vertical_row”:””,”box_middle”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”section_content”:[{“component”:”hc_column”,”id”:”column_vtfQF”,”column_width”:”col-md-12″,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”main_content”:[{“component”:”hc_wp_editor”,”id”:”Xhugf”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:” \n Dropshipping explained  \nDropshipping is a form of retail distribution in which a store does not keep an inventory of the items it sells. The selling merchant does not own or store inventory, which is the most important difference between dropshipping and conventional retail. Instead, the seller fulfils orders […]

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{“main-title”:{“component”:”hc_title”,”id”:”main-title”,”subtitle”:””,”title_content”:{“component”:”hc_title_image”,”id”:”title-image”,”image”:”https://continuumdigital.ca/wp-content/uploads/2021/04/how-to-start-dropshipping-busine.webp|687|1920|18687″,”full_screen”:false,”full_screen_height”:””,”parallax”:false,”bleed”:””,”ken_burn”:””,”overlay”:”transparent-dark”,”breadcrumbs”:true,”white”:true},”title”:”How to Start Dropshipping Business in Canada?”},”section_5ZtkF”:{“component”:”hc_section”,”id”:”section_5ZtkF”,”section_width”:””,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”vertical_row”:””,”box_middle”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”section_content”:[{“component”:”hc_column”,”id”:”column_vtfQF”,”column_width”:”col-md-12″,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”main_content”:[{“component”:”hc_wp_editor”,”id”:”Xhugf”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:” \n

Dropshipping explained 

\nDropshipping is a form of retail distribution in which a store does not keep an inventory of the items it sells. The selling merchant does not own or store inventory, which is the most important difference between dropshipping and conventional retail. Instead, the seller fulfils orders by buying inventory from a third party – usually a wholesaler or manufacturer – as required. According to a Forbes article, dropshipping is once again getting a lot of buzz online, thanks to the e-commerce boom.\n\nWhen a store uses the dropshipping model to sell a product, it buys it from a third-party vendor and has it delivered directly to the consumer. As a result, the vendor is free of direct inventory management. The customers are eligible to pay the retail amount that you quote, you pay your producer or supplier the agreed-upon price, which may be marginally higher than wholesale; the remainder is a benefit.\n\n\"dropshipping-business-model-cana\"\n

Dropshipping as a business 

\nDropshipping is more cost-effective than buying wholesale in Canada because it is a lower-risk model that allows companies to grow quickly. Although the cost of products can be marginally lower when you wholesale Canadian goods, you must purchase bulk inventory and pay for the shipping of goods and shipping to your customer, and this will probably cost much more than dropshipping.\n\nAccording to Statista, e-commerce retail trade revenues in late 2019 totalled nearly 1.85 billion Canadian dollars, with nearly 28.1 million Canadians making online transactions. The retail e-commerce industry is projected to produce more than 33 billion dollars in revenue by 2024, up from 25.4 billion in 2019. Between 2019 and 2025, the global dropshipping market is expected to develop at a CAGR of 28.8%. Because of the growing popularity of online shopping and the growing trend of cross-border e-commerce trade, the market is expected to expand significantly. As a result, the rise in demand for dropshipping services is primarily driven by the e-commerce industry’s growth. Fashion, food & personal care, electronics & media, furniture & appliances, apparel & accessories, and other categories are among the most common online shopping categories in Canada.\n\nYou may, however, tap into the global market by starting a dropshipping Canada business.\n

Benefits of dropshipping

\n

    \n \t

  • Inexpensive – Starting a drop-shipping company is relatively easier when it comes to investment. Websites like Shopify and Big Commerce will get you up and started for about $30 a month, depending on how you set up your account.
  • \n \t

  • Ease of business – Getting started with drop-shipping is simple (although actually being profitable will take more work). There will be no need to order goods in advance or store them.
  • \n \t

  • No delivery – You will not be liable for shipping orders to customers.
  • \n \t

  • Relatively new – Dropshipping has been around for some time now and will take off well as a prospective business, by judging its requirement and demand in the market.
  • \n

\n

Risks involved in dropshipping 

\n

    \n \t

  • Competition – This can be fierce since anyone, literally anyone, with an account can buy the same items. You’ll need to find a way to set yourself apart from other sellers of identical products. This requires work, to bring out trust and develop your base of loyal customers.
  • \n \t

  • Costs – While drop-shipping is relatively inexpensive, it does come at a price. According to Forbes articles and studies, dropshipping performance necessitates researching and evaluating tested techniques, which cannot be achieved quickly.
  • \n \t

  • Customer service – You’ll have to deal with customer service because you carry the weight of processing the order, which can be tiring and cumbersome.
  • \n \t

  • Problems with order handling – You’re wrong if you think you’ll shortlist vendors/suppliers, set up a website to sell, and be done. The most difficult aspect of dropshipping is handling orders. You should expect to receive orders for any product variety because you will be listing products on your website according to the vendor’s catalogue of variations available such as sizes, colours, and so on. It’s likely that the item variety you’re looking for is out of stock at the time you place your order. You’d have to cancel the order and deal with consumer disappointment in this case. As a Drop shipper, this could damage your reputation.
  • \n

\n

Create a business plan 

\nFinding your niche will be the first of the many steps in any business, and the same goes here. With this, a specific target audience is also identified. Having the end customer personas in mind will help set an admirable standard for the website and marketing material. Also keeping in mind the huge competition in the market is a must, since this will help decipher the right way to stand out and be the first choice. You are responsible for designing a website and your own brand, as well as selecting and promoting the items you want to sell, in the dropshipping business model.\n\nYour company is still in control of shipping costs and setting rates with a healthy profit margin. When it comes to starting a dropshipping venture, you’ll need to invest heavily in two important commodities: time or money. You’re going to be disappointed if you expect a six-figure salary from six weeks of part-time employment. You’ll be much less likely to get frustrated and leave if you approach your company with reasonable expectations about the investment needed and your profitability.\n

How to set up a dropshipping business?

\n#1. Decide on a structure\n\nStructure and partnerships are most important parts of beginning any business. You can be the individual proprietor or run it as a corporation with other partners. Setting up a partnership firm might also be one of the most protected ways to begin. Get your finances worked out simultaneously, which will be the biggest frog you’ll have to eat.\n\n#2. Market research\n\nDoing the requisite market research is the correct approach in learning how to start a dropshipping company. You can explore a niche you’re interested in and make decisions based on how lucrative it can be, just as you would if you were opening a retail store and investigating various sites, rivals, and trends. However, coming up with product ideas to sell is the keystone which can go either ways – propel to success or not get recognized.\n\n#3. Choose your supplier\n\nChoosing a dropshipping supplier is an essential part of starting a dropshipping company. Without vendors, a dropshipping company would be unable to ship goods to consumers and would therefore cease to exist. You’re clear on what goods you want to sell and decided that they’re profitable – now it’s time to find a dropshipping provider who can provide you with the high-quality service you need to expand.\n\n#4. Set the right price\n\nSet a price for your goods. Make sure you do your research to figure out supply and demand, as well as the rates your rivals are asking. You may not have to compete exclusively on price, but you must be competitive. Add up all of the costs of selling the product, from shipping to marketing to ensure it remains profitable to you and to your customer. If you’re importing goods from another country and selling them in your local market, make sure you price them correctly, otherwise the HST (harmonised sales tax) would prevent you from competing with other local stores that carry and sell the same items.\n\n#5. Choose a platform.\n\nHere are some open avenues:\n

    \n \t

  • Shopify, Magento, WooCommerce, and Big Commerce are all dropshipping-friendly e-commerce sites. Compare the available features and pricing to find the best option for your niche market.
  • \n \t

  • Choose dropshipping-friendly e-commerce apps.
  • \n \t

  • Using a dropshipping app that integrates with your current e-commerce or data management apps (such as WordPress).
  • \n \t

  • Use a complete dropshipping solution that takes care of everything from your website to your suppliers.
  • \n \t

  • Find your own drop shippers and manually enter their goods.
  • \n \t

  • You can also use a custom ecommerce platform to find your own drop shippers and manually enter their products, or you can import via APIs and handle the rest.
  • \n

\n#6. Build a good e-commerce store\n\nTo start a dropshipping company, you’ll need an ecommerce platform like Amazon. This is where you can send traffic, sell goods, and take payments. The e-commerce platform should let you sell in multiple locations, including online, accept multiple currencies, and handle goods and payments with ease. A good structure will appeal well to the end customer.\n\nFinal Thoughts\n\nSome of the best dropshipping companies in Canada are Wholesale2B and CJ Dropshipping, AliDropship and Salehoo Canada. They are very well established and have a lot of trust, name and fame to their credit. We can observe that building a good dropshipping company, like any other business, necessitates considerable dedication and a long-term outlook.\n\nWhen it comes to starting a dropshipping company, there are endless possibilities. Continuum has the experience to be your business partner to help you turn your dropshipping business plan into action.  We can introduce you to your ecommerce business model and help you make dropshipping profitable for you. Our process is unique and tailor made to ensure assistance with all your ecommerce web store development, mobile commerce app development & digital marketing needs.\n\nThe key is to identify a niche, or a topic or market on which you will concentrate your efforts with a particular target audience. You’ll need to get people to come to your web, and the best way to do that is to show them the stuff they’ll want.\n\nLaunch your dreams. Start Dropshipping today!\n\n “},{“component”:”hc_pt_post_informations”,”id”:”mZjS6″,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”post_type_slug”:””,”position”:”left”,”date”:true,”categories”:true,”author”:true,”share”:true}]}],”section_settings”:””},”scripts”:{},”css”:{},”css_page”:””,”template_setting”:{“settings”:{“id”:”settings”}},”template_setting_top”:{},”page_setting”:{“settings”:[“lock-mode-off”]},”post_type_setting”:{“settings”:{“image”:”https://continuumdigital.ca/wp-content/uploads/2023/08/start-dropshipping-business-cana.webp|214|363|18101″,”excerpt”:””,”extra_1″:””,”extra_2″:””,”icon”:{“icon”:””,”icon_style”:””,”icon_image”:””}}}}

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Ecommerce in the post pandemic Era https://continuumdigital.ca/ecommerce-in-the-post-pandemic-era/#utm_source=rss&utm_medium=rss&utm_campaign=ecommerce-in-the-post-pandemic-era Thu, 08 Oct 2020 14:30:46 +0000 https://continuumsoft.ca/?p=9268 {“main-title”:{“component”:”hc_title”,”id”:”main-title”,”subtitle”:””,”title_content”:{“component”:”hc_title_image”,”id”:”title-image”,”image”:”https://continuumdigital.ca/wp-content/uploads/2020/10/ecommerce-post-pandemic-1.webp|687|1920|18645″,”full_screen”:false,”full_screen_height”:””,”parallax”:false,”bleed”:””,”ken_burn”:””,”overlay”:”transparent-dark”,”breadcrumbs”:true,”white”:true},”title”:”Ecommerce in the post pandemic Era”},”section_5ZtkF”:{“component”:”hc_section”,”id”:”section_5ZtkF”,”section_width”:””,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”vertical_row”:””,”box_middle”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”section_content”:[{“component”:”hc_column”,”id”:”column_vtfQF”,”column_width”:”col-md-12″,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”main_content”:[{“component”:”hc_wp_editor”,”id”:”Xhugf”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:” \n\nCovid-19 has thrown the entire E-Commerce landscape for a toss in a loop with Consumers’ buying behaviour seemingly changing overnight. Brick-and-Mortar brands, Mom-and-Pop stores are all bracing the impact of the pandemic and all the uncertainties it brings along.\n\nBusiness conditions have changed drastically for B2B and B2C companies. Societal trends […]

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{“main-title”:{“component”:”hc_title”,”id”:”main-title”,”subtitle”:””,”title_content”:{“component”:”hc_title_image”,”id”:”title-image”,”image”:”https://continuumdigital.ca/wp-content/uploads/2020/10/ecommerce-post-pandemic-1.webp|687|1920|18645″,”full_screen”:false,”full_screen_height”:””,”parallax”:false,”bleed”:””,”ken_burn”:””,”overlay”:”transparent-dark”,”breadcrumbs”:true,”white”:true},”title”:”Ecommerce in the post pandemic Era”},”section_5ZtkF”:{“component”:”hc_section”,”id”:”section_5ZtkF”,”section_width”:””,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”vertical_row”:””,”box_middle”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”section_content”:[{“component”:”hc_column”,”id”:”column_vtfQF”,”column_width”:”col-md-12″,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”main_content”:[{“component”:”hc_wp_editor”,”id”:”Xhugf”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:” \n\nCovid-19 has thrown the entire E-Commerce landscape for a toss in a loop with Consumers’ buying behaviour seemingly changing overnight. Brick-and-Mortar brands, Mom-and-Pop stores are all bracing the impact of the pandemic and all the uncertainties it brings along.\n\nBusiness conditions have changed drastically for B2B and B2C companies. Societal trends about how we shop and use technology are changing.\nRecent market survey shows how the Coronavirus Pandemic has shifted the world of E-Commerce in 2020. It is expected to see growth post-Covid-19 largely driven by Click-and-Collect, curbside Pickups and the likes. These are going to persist and experience a long-term trajectory of E-Commerce growth. Major drivers for growth are:\n

    \n \t

  1. Steady growth of internet users
  2. \n \t

  3. Convenience over price
  4. \n \t

  5. Need for social distancing
  6. \n \t

  7. Need for contactless delivery
  8. \n \t

  9. Elderly switching to online shopping
  10. \n

\nForced by the lockdown and quarantine regimes that resulted in store closures and the shutting down of traditional street-side businesses, the consumers were left \"ecommerce-mobile-application\"with no other option, but to turn to online and mobile shopping to buy groceries, daily necessities, and other products. Also, the fact that people have become more upskilled and efficient when it comes to the usage of mobiles for shopping, has also played a major role in the surge of E-Commerce. The increased exposure towards electronically mechanized and digitally automated mediums for shopping and entertainment has made it all the more convenient and comfortable for the people to shop online. The mobile apps have made it complacent and congenial for the larger chunk of the population to have a safe and hassle-free shopping experience. The merits and the rewards of finger shopping amidst the comfort of your home can’t be overlooked. Developing E-Commerce mobile applications that enable shopping digitally turned out to be one of the very high in demand services during these pandemic times, as every small/big business owner wanted a good mobile application developer who could make one to suit his business model perfectly.\n\nAnything you want or fancy is just a click away these days. Initially online shopping meant shopping for bigger things like electronic gadgets, clothes, etc., but social distancing and staying home for safety reasons has provided an impetus to online shopping for basic essentials to anything elaborate. Leading and expanding trends of online shopping was a domain that wasn’t much in practice initially as people could move freely and safely, but the need of the hour is to get well versed with the changing times. The local street shops have started going digital and also delivering at doorstep to ensure safety.\n\nReports suggest an overwhelming increase in the share of global retail sales generated via E-Commerce. There were online shoppers earlier too but a remarkable increment in the form of new customers has been seen measuring in leaps and bounds. There is a substantial chunk of population that has started buying more digitally due to the pandemic for safety reasons. An evident increase in the first time shoppers during the outbreak has followed suit. The outbreak has not only transformed the way consumers shop, but also how have they started to pay for their purchases. Contactless payments via different modes of digital payment have received an unprecedented boost.\n\nThe sellers have started to roll out big deals to attract customers digitally, but the fact that consumers are being over cautious with their discretionary spending cannot be overlooked totally. The shift in consumer mindset will have a trickle-down effect on E-Commerce in the longer run but in today’s time, it seems like a safe bet. A possible second wave and a vaccine still months away at least, it’s no surprise that many people are hunkering down and safeguarding their income and savings.\n\nIn order to sustain and grow the market share, e-commerce companies need to refine their digital business models, strengthen their technological platforms, and make their supply chain more customer centric. In the wake of above developments, a recent survey shows that E-Commerce business is up by 18% and brick-and-mortar down by 14%.”},{“component”:”hc_pt_post_informations”,”id”:”xRsQC”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”post_type_slug”:””,”position”:”left”,”date”:true,”categories”:true,”author”:true,”share”:true}]}],”section_settings”:””},”scripts”:{},”css”:{},”css_page”:””,”template_setting”:{“settings”:{“id”:”settings”}},”template_setting_top”:{},”page_setting”:{“settings”:[“lock-mode-off”]},”post_type_setting”:{“settings”:{“image”:”https://continuumdigital.ca/wp-content/uploads/2023/08/ecommerce-post-pandemic.webp|214|363|18092″,”excerpt”:””,”extra_1″:””,”extra_2″:””,”icon”:{“icon”:””,”icon_style”:””,”icon_image”:””}}}}

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Ecommerce Customer Support Guide https://continuumdigital.ca/ecommerce-customer-support-guide/#utm_source=rss&utm_medium=rss&utm_campaign=ecommerce-customer-support-guide Tue, 26 Nov 2019 19:40:25 +0000 https://continuumsoft.ca/?p=8294 {“main-title”:{“component”:”hc_title”,”id”:”main-title”,”subtitle”:””,”title_content”:{“component”:”hc_title_image”,”id”:”title-image”,”image”:”https://continuumdigital.ca/wp-content/uploads/2019/11/ecommerce-customer-support-services-toronto.webp|798|1200|18961″,”full_screen”:false,”full_screen_height”:””,”parallax”:false,”bleed”:””,”ken_burn”:””,”overlay”:”transparent-dark”,”breadcrumbs”:true,”white”:true},”title”:”Ecommerce Customer Support Guide”},”section_5ZtkF”:{“component”:”hc_section”,”id”:”section_5ZtkF”,”section_width”:””,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”vertical_row”:””,”box_middle”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”section_content”:[{“component”:”hc_column”,”id”:”column_vtfQF”,”column_width”:”col-md-12″,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”main_content”:[{“component”:”hc_wp_editor”,”id”:”Xhugf”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:” \n\nPrimary agenda to start eCommerce was to sell things at convenience and have hassle-free shopping. And still greater extent, it did well, till there was some serious sensitization between retail segment giving extremely personalized and customer-centric orientation for buying products. There came a critical aspect for eCommerce folks to understand and support […]

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{“main-title”:{“component”:”hc_title”,”id”:”main-title”,”subtitle”:””,”title_content”:{“component”:”hc_title_image”,”id”:”title-image”,”image”:”https://continuumdigital.ca/wp-content/uploads/2019/11/ecommerce-customer-support-services-toronto.webp|798|1200|18961″,”full_screen”:false,”full_screen_height”:””,”parallax”:false,”bleed”:””,”ken_burn”:””,”overlay”:”transparent-dark”,”breadcrumbs”:true,”white”:true},”title”:”Ecommerce Customer Support Guide”},”section_5ZtkF”:{“component”:”hc_section”,”id”:”section_5ZtkF”,”section_width”:””,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”vertical_row”:””,”box_middle”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”section_content”:[{“component”:”hc_column”,”id”:”column_vtfQF”,”column_width”:”col-md-12″,”animation”:””,”animation_time”:””,”timeline_animation”:””,”timeline_delay”:””,”timeline_order”:””,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”main_content”:[{“component”:”hc_wp_editor”,”id”:”Xhugf”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:” \n\nPrimary agenda to start eCommerce was to sell things at convenience and have hassle-free shopping. And still greater extent, it did well, till there was some serious sensitization between retail segment giving extremely personalized and customer-centric orientation for buying products. There came a critical aspect for eCommerce folks to understand and support buyers for making an authentic sale and getting value for the money and more than money the trust for the brand.\n\n\"eCommerce-customer-support-guide\"\n\nThere is direct mental conditioning of making the customer feel safe with customer service, ready to refund and replace products. And a few market pioneers through deep-diving research figured out eCommerce customer support is not just giving the customer better shopping experience but it an inevitable source to get more customers and keep moving ahead with the happier existing set.\n\nHowever, the quality of customer service is catch 22 for any eCommerce customer support. As per Forbes response time is critical, every three out of five customers refrain from completing their purchase due to the poor quality of customer service. It costs seven times more to attract new customers than to retain existing customers. Despite working in the background, there are a few best practices which can do wonders for eCommerce buying experience through customer support:\n

#1. Offer live chat with customers = offering instant solutions

\nIt starts with that one small window which says ‘how may I help you’.\n\nNot the chatbots but putting live representative will solve 75% of the challenges of the user and will help in gaining trust and increase the goodwill of the brand. It gives an instant solution to all significant problems that a customer’s face. It impacts both efficiency and effectiveness until a greater extent.\n\nForbes shared 83% of online shoppers need assistance to complete order. Strategically this helps in quicker deal closure.\n\nNow we know-how is rapid revenue increase at the end of the season and festive sales numbers. It is eyes rolling to see million $ increased revenue at the end of season sale on Amazon, Walmart and other leaders who invest heavily on it.\n

#2. Investing in co-browsing technology helps

\nCollaborative permits more than one person to navigate over the web from different locations. It simplifies the system by eliminating complex scenarios of describing issues over chats.\n\nInvesting in co-browsing technology can help the customer support team to provide aid throughout the checkout procedure for problems such as payment failures and payment gateways.\n

#3. Bringing social media as an interactive platform

\nSocial media is a great place where your brand has been shared, talked about, displayed and commented by millions of people. It is a market place where to attract all potential buyers.\n\nMoreover, with the advancing digital medium platforms, some alerts are received in the form of data. Data is nothing but the statistics of the people who have shown interest and are willing to get engaged with your product and service. It gives a fair idea about consumer behavior to a greater extent.\n\nBased on the study by Bain & Company it increased sales up to 40%.\n

#4. Easy return policy

\nIt is a good idea to have authentic sales. Most importantly framing crystal-clear policies and displaying/positioning them at a place where they can be easily accessible. It lessens the chances of being getting unnoticed. Which is equal to lesser post-sales customer service challenges.\n\nIt creates a clear differentiator and categorizes services within false, unnecessary arguments which have questions from customers like – What I don’t need refund but a replacement at the different address? Similar tricky questions can be part of refund policy.\n\nAnd it creates room for better customer services like How can I get first-mover advantage in midnight offers? – Now that’s a good question to answer\n\nCustomer is delighted when he gets to know that his money will be refunded over will be added in the account, and they can use for future purchase.\n

#5. Service centric approach = Right Feedback and increasing sales

\nCritical ingredients to the right sales are not pushing your product and service first.\n\nBut it comes from giving customer experience- Personalized, User-friendly & Flexibility\n\nIt helps the company to understand competition well.\n\nIt will be a great thing to receive feedback – This will be game-changer for any company.\n\nPositive or vice a Versa it will either help us to know that we are doing good or it will help to improve better.\n\nThese are perfect ingredients that make any eCommerce venture a success. Continuum offers end to end ecommerce website development and marketing services across the globe.”},{“component”:”hc_title_tag”,”id”:”E3Uub”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”text”:”General FAQ”,”tag”:”h3″},{“component”:”hc_accordion”,”id”:”31tb5″,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”name_1″:”What is ecommerce customer support?”,”icon_1″:””,”icon_style_1″:””,”icon_image_1″:””,”content_1″:[{“component”:”hc_wp_editor”,”id”:”dBl2k”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:”eCommerce customer support is not just giving the customer better shopping experience but it an inevitable source to get more customers and keep moving ahead with the happier existing set.”}],”name_2″:”What is live chat support?”,”icon_2″:””,”icon_style_2″:””,”icon_image_2″:””,”content_2″:[{“component”:”hc_wp_editor”,”id”:”dDLET”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:”It starts with that one small window which says ‘how may I help you’.\n\nNot the chatbots but putting live representative will solve 75% of the challenges of the user and will help in gaining trust and increase the goodwill of the brand. It gives an instant solution to all significant problems that a customer’s face. It impacts both efficiency and effectiveness until a greater extent.”}],”name_3″:”How eCommerce returns policies should be?”,”icon_3″:””,”icon_style_3″:””,”icon_image_3″:””,”content_3″:[{“component”:”hc_wp_editor”,”id”:”o5Td0″,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”editor_content”:”It is a good idea to have authentic sales. Most importantly framing crystal-clear policies and displaying/positioning them at a place where they can be easily accessible. It lessens the chances of being getting unnoticed. Which is equal to lesser post-sales customer service challenges.”}],”name_4″:””,”icon_4″:””,”icon_style_4″:””,”icon_image_4″:””,”content_4″:[],”name_5″:””,”icon_5″:””,”icon_style_5″:””,”icon_image_5″:””,”content_5″:[],”name_6″:””,”icon_6″:””,”icon_style_6″:””,”icon_image_6″:””,”content_6″:[],”name_7″:””,”icon_7″:””,”icon_style_7″:””,”icon_image_7″:””,”content_7″:[],”name_8″:””,”icon_8″:””,”icon_style_8″:””,”icon_image_8″:””,”content_8″:[],”name_9″:””,”icon_9″:””,”icon_style_9″:””,”icon_image_9″:””,”content_9″:[],”name_10″:””,”icon_10″:””,”icon_style_10″:””,”icon_image_10″:””,”content_10″:[],”open_type”:”visible”,”time”:””,”open”:””},{“component”:”hc_space”,”id”:”Hdo0H”,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”size”:”l”,”height”:””},{“component”:”hc_pt_post_informations”,”id”:”msAQ6″,”css_classes”:””,”custom_css_classes”:””,”custom_css_styles”:””,”post_type_slug”:””,”position”:”left”,”date”:true,”categories”:true,”author”:true,”share”:true}]}],”section_settings”:””},”scripts”:{“components”:”jquery.tab-accordion.js”},”css”:{“components”:”css/components.css”},”css_page”:””,”template_setting”:{“settings”:{“id”:”settings”}},”template_setting_top”:{},”page_setting”:{“settings”:[“lock-mode-off”]},”post_type_setting”:{“settings”:{“image”:”https://continuumdigital.ca/wp-content/uploads/2023/08/ecommerce-marketing.webp|228|400|18083″,”excerpt”:”Primary agenda to start eCommerce was to sell things at convenience and have hassle-free shopping..”,”extra_1″:””,”extra_2″:””,”icon”:{“icon”:””,”icon_style”:””,”icon_image”:””}}}}

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